MAM

MS Dhoni becomes the face of BharatMatrimony

It will soon launch a campaign to target single people of marriageable age.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/11/12/ms.jpg?itok=JkXSFsac

MUMBAI: Online matrimony brand BharatMatrimony, has roped in iconic Indian cricketer Mahendra Singh Dhoni as its brand ambassador.

Talking about the association, MS Dhoni said, “I’m happy to be associated with the iconic internet brand BharatMatrimony. It is the most trusted and successful matrimony brand which has helped millions of Indians find a life partner over the last 18 years. I’m proud to be associated with a trusted brand that has created millions of happy marriages. This is a definitely a good partnership.”

matrimony.com CEO Murugavel Janakiraman adds, “We’re proud to be associated with MS Dhoni, an iconic sportsperson. We feel it’s a good fit because he’s an inspiration for millions of youth because of what he’s achieved for the country through his admirable leadership qualities. Dhoni also inspires through his happy marriage, his caring dad and loving husband image.”

Commenting on the association, Rhiti Sports, which exclusively manages MS Dhoni’s commercial endorsements, chairman Arun Pandey mentioned, “One of the key elements of the wedding industry is the trust of the consumers and we are happy with the way BharatMatrimony has gained it. I am confident this partnership with MS Dhoni will do well in the days to come.”

BharatMatrimony will soon launch a 360 degree marketing campaign featuring ads to target single people of marriageable age across TV, print, radio and outdoor.

Matrimony.com is India’s first pure play consumer internet company to be publicly listed. It is a signature consumer internet conglomerate, managing marquee brands such as BharatMatrimony, CommunityMatrimony and EliteMatrimony. BharatMatrimony is the largest and most trusted matrimony brand which has also established a considerable retail presence with over 140 self-owned retail outlets across India.

The company delivers matchmaking and marriage related services to users in India and the Indian diaspora worldwide.The company has pioneered several new business models such as MatrimonyPhotography, MatrimonyBazaar, MatrimonyMandaps, and CommunityMatrimony, a consortium of over 300 community matrimony websites.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/bluew.jpg?itok=bgUrXWIe
Blue Dart ropes in Network Advertising as its creative & media partner

MUMBAI: Blue Dart has roped in Network Advertising as its creative and media partner to showcase the firm’s capability and edge across express logistics.   The agency has launched a series of adverts highlighting how the logistics provider has ensured non-stop service even in the midst of the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/anshuman.jpg?itok=gLaA393c
ANSHUMAN MISRA IS NEW PRESIDENT OF SHOWT

Showt Limited, the creators of Showt (“Shout”), the world’s instant global voting platform, having its global launch Q1 2021 in India, has announced that Anshuman Misra will become President of Showt Limited, starting today.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/dcmn.jpg?itok=3zGS7zHn
Rebel Foods awards Sweet Truth TV campaign to DCMN

NEW DELHI: DCMN India has won the mandate for Rebel Foods’ premium Western dessert brand Sweet Truth. The marketing campaign consists of a brandformance TV flight for the Indian market, which was launched on 15 October 2020.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/fair_lovely.jpg?itok=yNc5MzAh
Glow & Lovely: Will the makeover last?

NEW DELHI:  After facing severe backlash from every section of society, Hindustan Unilever rebranded its flagship brand ‘Fair & Lovely’ to ‘Glow & Lovely’. The company also renamed its male product line-up from ‘Fair & Handsome’ to ‘Glow & Handsome’. The decision to switch to a new...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/duroflex.jpg?itok=TjGoqAdW
Duroflex urges consumers to gift good sleep this Diwali

MUMBAI: Gifting during Diwali is a wonderful tradition of showing love, care, and appreciation.  This Diwali the festivities continue in spirit but the way to celebrate has changed inline with the new normal. Looking at this, during the festive season Duroflex wants to equip every Indian with...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/bata_india.jpg?itok=giHUWovQ
Bata India initiates #Kickout2020

NEW DELHI: The year 2020 has put a dampener on everyone’s spirit with most people having been confined to their homes for the major part of the year. However, to beat the pandemic blues and spread positivity, footwear major Bata India has launched its first big campaign of the year – #KickOut2020....

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/philips.jpg?itok=QoVSiRxn
Philips India sparks off Diwali festivities

MUMBAI: Philips, a leading player in the consumer electronics segment, has launched a campaign for the festive season titled Khushiyon ki Ladi.     Traditionally, the brand has been a key advertiser during this period because people love to upgrade their homes with electronic devices. A large...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/16/flipcart.jpg?itok=bCUDV814
Govt issues notices to Flipkart, Amazon for not displaying country of origin

The government has cracked the whip on e-commerce giants Amazon and Flipkart for not displaying mandatory declaration on products, including country of origin. According to a PTI report, the Ministry of Consumer Affairs has sent notices to the two e-tailers demanding explanations for non-compliance...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required