MAM

GroupM Dialogue Factory's Katgara moves out, co-founds marketing solutions co

MUMBAI: Group M Dialogue Factory Business Group Head Farhad Katgara has moved out.

Farhad has been part of the advertising and marketing community for over 16 years. He started his career as Assistant Manager (Production) with Resources & Beyond, a support agency for Lintas, McCann Erickson, Tata Nova, Seventy and many more in 2000. He was also associated with various event companies like Showtime India Pvt Ltd, LIVE 1 Entertainment, CATPRO Events, Rams Relationship, Seventy, Cineyug Worldwide and Leo Brunette where he has successfully planned and executed events. His last stint was as Business Group Head at Group M Dialogue Factory in March 2017.

Farhad has also successfully planned and executed events and activations for brands like HPCL, Mumbai Police, Lakhme Fashion Week, Smirnoff, Launch of Fiat Palio, Samsung Blue I & True I, Axe Deodorants and many more. During his career, Farhad has built and developed large teams providing brand development support through, events, sales promotion campaigns, visual merchandising and product merchandising.

With years of experience in live concerts, corporate events, awards and corporate shows, Farhad has co-founded Resources Go Beyond, a result based Integrated Marketing Solutions provider.

Resources Go Beyond is looking at coming up with three IPS this financial year. The first one is a Horror Short Film Festival slated for May 2017 in Mumbai.

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