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New Delhi: Social media word-of-mouth marketing platform, Brandie, has appointed Junaid Hakim as national director for India. He will be based in Bengaluru.
Hakim joins from MediaCom, where he was the general manager and headed the media mandate for Dell till November, 2020. In his new role, he will oversee Brandie’s growth in the Indian market and develop stakeholder engagement, drive sales and new business development.
“The Covid-19 pandemic has fundamentally impacted the marketing industry and highlighted the growing importance of word-of-mouth marketing and customer advocacy,” Brandie’s co-founder, Pranav Kosuri said. “Junaid’s vast experience, strategic perspective, and operational focus will play a vital role in strengthening Brandie’s core leadership team and ensure our continued fast growth and adoption amongst agencies and brands in one of our core markets.”
Talking about his new role, Hakim said, his focus in the first six months at the organization will be to drive awareness and education around Brandie, to boost product adoption.
The Aditya Birla Group has announced a foray into the premium casual dining space, in collaboration with India’s chef restaurateur Rahul Akerkar.
Mumbai: Known for her contribution towards environmental sustainability and wildlife conservation, Dia Mirza has recently posted about the ‘Flipkart Green’ e store on her Instagram, spreading awareness about the importance of making environmentally conscious shopping decisions.
Mumbai: Licious plant based meat brand UnCrave, unveiled actor and comedian Vir Das as its Brand Ambassador. UnCrave understands how meat lovers feel without meat and fulfills this gap with the most meat like, vegetarian solution through its plant protein based meat products. The campaign consists...
Mumbai: Noise, India’s lifestyle tech brand, celebrates the spirit of love this Valentine’s Day with its new #StoopidCupid campaign and an exciting sale. The campaign highlights emotions of the youth doing stupid but sweet things in love through a series of three films which will be revealed...
Mumbai: The Mavericks Communications LLP, has announced the appointment of Ravpreet Ganesh as its chief integration officer. Ganesh’s appointment reinforces Mavericks’ vision to provide fully integrated marketing communications services to its clients.
Mumbai: HDFC Life, has launched its latest brand campaign based on the core idea that ‘protection starts with self’. With this campaign, HDFC Life aims to take its brand promise ‘Sar utha ke jiyo’ a step further by delving deeper into the concept of ‘protection’. It highlights the need to ensure...
MUMBAI: Personal loans enable both salaried and self-employed individuals to meet their short to medium term financial obligations without having to furnish any collateral or security. As individuals looking for a personal loan have several options to choose from, they may have a difficult time in...
Mumbai: Cosmos Maya former CEO Anish Mehta, has announced the launch of his new venture, Animeta, an AI based self service creator tech platform aimed at creating and nurturing the untapped potential of the Asian digital creator economy, through financial and analytical support.
Mumbai: KISNA Diamond And Gold Jewellery launches its latest Valentine’s Day collection called ‘Sparkling Love’ which is all about minimalist expressions of love. From time immemorial, gifting has been one of the most thoughtful ways of expression and there is nothing better than jewellery as a...
