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Arvind RP is new director of marketing, communications for McDonald's west and south

He joins from Kaya where he was the head of marketing and analytics

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MUMBAI: Hardcastle Restaurants Pvt Ltd, a subsidiary of Westlife Development Ltd and master franchisee of McDonald’s restaurants in West and South India, has announced the appointment Arvind RP as its director-marketing and communications . He has been trusted with the responsibility of leading the overall marketing and communications strategy for brand, to further strengthen its leadership in the QSR space.

Prior to this, Arvind was working with Kaya Ltd as the head of marketing and analytics for the past six years.

An alumnus of Bharathidasan Institute of Management, Trichy, Arvind has completed various executive education programs from Kellogg School of Management, Northwestern University, as well.

He has over 18 years of experience in marketing and sales and Arvind has worked across geographies and categories including retail (Levi Strauss), consumer goods (Britannia), and automobiles (TVS Motor Company).

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