Aquawhite announces Tiger Shroff as brand ambassador

It is the largest licence holder of some of the most prominent kids' characters

MUMBAI: Aquawhite one of the fastest growing oral–care brand in the kids’ category from the house of JHS Svendgaard Laboratories Limited (JHS) has announced Tiger Shroff as its brand ambassador.

Commenting on this development, JHS managing director Nikhil Nanda said, “We are extremely happy and overwhelmed to have a youth icon like Tiger Shroff to be associated with our brand aquawhite™. Making kids brush their teeth can be a difficult task for most parents, but with our product range we understand the needs of parents and make the task of brushing a fun and engaging activity without supervision. We are confident that combination of our exciting range of products and Tiger will create a strong connect with kids and their mothers.”

Tiger Shroff commented on his association with the brand by saying, “I am very excited to endorse aquawhite™ a brand which specialises & has keen focus on kids oral care products. As a child, I too found brushing to be a mundane activity, but with the aquawhite™ innovative products available in kids favorite character the narrative will change soon. It will also ease out the pain & discomfort of the parents’ who have to run behind their children every day to inculcate the habit of brushing teeth properly for two minutes twice a day. It`s very important for the new age parents to understand that for a fit body & mind of their children, oral hygiene has to be the no. 1 priority. I wish aquawhite™ a great success in future and hope they win the hearts of children & parents with their range of innovative range of toothbrushes,”

aquawhite™ under JHS Svendgaard brands (a subsidiary of JHS) is the largest licence holder of some of the most prominent kids' characters namely Chhota Bheem, Angry Birds, Peppa Pig, The Jungle Book, Pokemon, PAW Patrol, Shimmer and Shine, SpongeBob Squarepants, Shiva & many more for the kids oral care range. The company had launched concept-based innovative products like FLASHHH & BUDDY BEST toothbrush (2 minutes flashlight-auto off), MUZICA toothbrush (2 minutes music-auto off), WATCHHA toothbrush (2 minutes Sand Timer), Jiggle Wiggle toothbrush, Tiffany toothbrush, Bestie toothbrush, Zig-Zag toothbrush, Fluoride-Free toothpastes in Strawberry, Strawberry Burst, Chill-Gum, Dubble Bubble and Sweet Bubble flavors and Lollipop Tongue Cleaner for all age groups 0-3 years, 3-8 years and 8-12 years.

Latest Reads
The future of AI and ML-driven platforms in the coming decade

Whenever I talk about artificial intelligence (AI) and machine learning (ML), most people immediately think of Terminator or one of the many sci-fi movies that show super-intelligent machines trying to overpower the human race. But in reality, we use AI in our day-to-day lives more often than we...

MAM Marketing Brands
Santoor is top brand in 2020's first week of BARC rankings

MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 4 January and 10 January, 2020 respectively. The data reflects the top 10 advertisers and brands across genre on Indian television, including OOH screen, (U+R...

MAM Marketing Brands
'Heroes of Ola' campaign enables customers to share experiences with driver-partners

MUMBAI: Ola, India’s largest ridesharing company, announced the launch of its ‘Heroes of Ola’ campaign which sheds light on the efforts made by their driver-partners who continue to contribute beyond their call of duty. The company is currently out to its 200 million+ consumers through different...

MAM Media and Advertising Ad Campaigns
TVF's The Screen Patti collaborates with Likee to promote its Webseries "Awkward Conversations with Girlfriend"

New Delhi: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has collaborated with TVF's The Screen Patti (TSP) to promote newly launched web-series 'Awkward Conversations with girlfriend' by TSP. The sit-com spanning over six episodes focuses on the...

MAM Marketing MAM
Wunderman Thompson Intelligence forecasts the 100 trends that will shape the new decade.

India, January 2020: As we head into a fresh decade, Wunderman Thompson Intelligence unveils “The Future 100” report. “The Future 100” helps readers prepare for emerging consumer behavior with 100 original trend predictions from the Innovation Group. Split into 10 categories, each trend delivers a...

MAM Marketing MAM
Omnigel creates first-ever Rahat Ratna to aid unsung heroes of Magh Mela 2020

Mumbai: Omnigel, India’s no.1 pain recovery gel from the house of Cipla will enable over 30,000 unsung heroes to operate in a seamless manner at the Magh Mela this year. Held in the pristine city of Allahabad from 10th January to 21st February 2020, Omnigel will provide one-of-a-kind pain recovery...

MAM Marketing MAM
#JustHireOne: Joy urges companies to hire at least one acid attack survivor

MUMBAI: #JustHireOne – an initiative to urge companies to hire at least one acid attack survivor was launched by Joy Personal Care, a beauty products brand that has recently come up with a special range of products for acid attack survivors. To promote a job opportunity for acid attack survivors,...

MAM Media and Advertising Ad Campaigns
More Than a Hundred Home-Chefs Now Associated with Homefoodi

New Delhi, January 16, 2020: Homefoodi, a Noida based e-commerce start-up known to provide authentic home-made food made by home chefs to their customers is currently having a successful run. With a significant increase in the number of Home chefs associated with Homefoodi, it has now touched the...

MAM Marketing MAM
Society Tea's brand campaign celebrates 'The Tea Society Called India'

Mumbai: Known in the country and internationally for its impeccable sense of taste, a celebrated household name, Society Tea’s brand campaign, ‘The Tea Society Called India’ celebrates the unifying and proudly home-grown tea drinking culture across the length and breadth of our country. The premium...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories