MAM

Anita Nayyar elevated as CEO of Havas Media Southeast Asia

She will work closely with regional and local leadership in SEA to drive new business and local cl

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/10/23/Anita%20Nayyar.jpg?itok=D5lRQpuw

MUMBAI: Havas Group has promoted Anita Nayyar as CEO of Havas Media Southeast Asia on the back of an accelerated growth strategy in the region.

This is in addition to her role as CEO of Havas Media India.

In this newly created role, Nayyar’s expertise will enable brands in India to expand their footprint to SEA and facilitate cross fertilisation of clients.

She will work closely with regional and local leadership in SEA to drive new business and local client strategy with a sharpened focus on driving growth leveraging Havas Group’s integrated abilities.

Nayyar will report to Vishnu Mohan, Chairman & CEO of Havas Group, India  and Southeast Asia. The appointment is effective immediately.

Nayyar joined Havas in 2007 as CEO of Havas Media India. Under her leadership, Havas Media in India has grown exponentially and expanded its offerings as an integrated communications group encompassing traditional, digital, mobile, performance marketing and out-of-home, among others. Her 30+years in the industry has seen her passionately manage a mega portfolio of brands across sectors.

Speaking on her appointment, Mohan says, “The Southeast Asia region has enjoyed remarkable economic progress in recent years, especially the ASEAN countries capitalising on urbanisation, and technology. There is a tremendous opportunity for brands in India to tap into the region’s growth story and Anita’s experience is an asset that will help us move ahead in that direction. Anita’s determination and passion is a testament to Havas Group India’s success and growth over the years and I am confident that her elevation will enhance the value-proposition of our established SEA media operations.”

Commenting on her promotion, Nayyar mentions, “The ASEAN markets and the overall SEA region is a pivotal market of the future for brands across a range of verticals and the possibilities for growth are endless. As Havas Group continues to build on its integrated model and new organisational structure, I’m excited to take on the new challenge and reinforce our commitment to creative excellence and smart media accountability to create new opportunities to boost Havas Media SEA’s growth and momentum.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/rainshine.jpg?itok=IVhrr6hO
Rainshine launches two new shows on Audible Suno, an Amazon Company

MUMABI: Rainshine Entertainment, a leading entertainment company that creates diverse and iconic content for Indian and global audiences, announced a strategic expansion into the digital audio space through podcasts. The company set the wheels in motion with the launch of two new podcasts on...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/anushree.jpg?itok=hCQCsl2h
Gemius Design Studio wins creative, digital mandate for 'The Secret Ingredient'

MUMBAI- Gemius Design Studio- 360 Degree marketing and branding agency won a creative digital mandate for 100 per cent natural and organic beauty brand ‘The Secret Ingredient.’ The mandate includes building brand awareness and strengthening the brand's market presence by highlighting its existing...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/hooq.jpg?itok=w3sauCqh
HOOQ announces new partnerships at Asia TV Forum 2019

MUMBAI: HOOQ, Southeast Asia’s leading on-demand service announced a series of partnerships at Asia TV Forum 2019 held in Singapore last week, further cementing its position as the entertainment platform built in Asia, for Asia. HOOQ is partnering with Outdoor Channel, Mediacorp, TechStorm and ONE...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/sanjay..jpg?itok=v6b9EPkr
UFO Moviez reinforces cinema advertising offering

UFO Moviez, India’s largest digital cinema distribution network and in-cinema advertising platform with 3600+ screens across 1200+ cities, has unveiled a new brand identity, which is intended to explicitly represent the company’s core business offering i.e. cinema advertising and add value to its...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/asian.jpg?itok=s_uEH4i0
Asian Paints Presents Fibre Ulla Ultima Protek: NEW TVC - Josettan's Classroom

Homes in Kerala tell a story of tradition, beauty and magnificence, clearly the most important asset for people of Kerala and to keep it beautiful they need the best. Vagaries of weather in Kerala expose the houses to two of the biggest problems in Exterior that is Villal (crack) and Paayal (algae...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/Myntra.jpg?itok=Q5MNVT_e
Myntra Launches Luxury Fashion brand, Pernia's POP-UP SHOP ahead of the wedding season

Mumbai: Myntra announces the launch of ‘Pernia’s POP-UP SHOP’, the luxury fashion store for men and women offering exclusive designer merchandise from leading names in the world of fashion. With this association, Myntra will now offer a range of designer wear for women from over 25 leading Indian...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/CenturyPly.jpg?itok=yfqot2-h
CenturyPly pledges towards a healthier life with their new campaign #HardcoreHappySoul

National :  Pledging towards a healthier society, CenturyPly announced their digital campaign #HardcoreHappySoul on Facebook and Instagram. With this campaign, CenturyPly aims to encourage the fitness enthusiasts to get more people into the habit of fitness by motivating them to take up a 10 days...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/13/gurp.jpg?itok=Sql0WbgQ
Digital promotions & Kingfisher’s popularity to lead Ultra Witbier in craft beer segment

Traditionally known to be a whiskey and rum market, India, in the past few years, has developed a fine taste for beers as well. They have started differentiating and accepting that beer, amongst the larger alco-beverage offerings, offers refreshment in a far more suitable manner across a larger...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/12/cnbc_0.jpg?itok=GUvz8O6l
CNBC-TV18's #CNBCTV18Tweetathon trends among 10 top twitter campaign

MUMBAI: Celebrating a milestone, CNBC-TV18, India’s leading English business news platform hosted nation’s biggest business unconference- CNBC-TV18 Tweetathon. The digital campaign witnessed industry veterans from a wide-range of sectors. To add more meaning to their anniversary they created &...

MAM Media and Advertising Ad Campaigns

Sign up for our Newsletter

subscribe for latest stories