MUMBAI: Publicis Communications’ digital agency Indigo Consulting has rejigged its key leadership team. The agency has hired Paul Dueman as senior vice president – strategy & business, Chetan Thaker as head – customer success and Alifiya Naik as lead – UX consultant.

The executives will be based in Mumbai and will report to Indigo Consulting president Jose Leon.

“At Indigo Consulting, we are constantly trying to better the great momentum we have built up across the last three quarters. As the fourth industrial revolution spurs our customers along to evolve and meet expectations of their digital customers, bringing in key talent across our BSFI, hi-tech, FMCG, retail, Fashion & Lifestyle projects was par for the course. Paul, Chetan and Alifiya are highly established leaders who deliver our promise to customers. I am confident that they will lead by example and set higher quality benchmarks every day,” Leon said.

Paul’s new mandate is to lead business development, account management, sales and strategy functions for Indigo Consulting’s digital transformation business, nationally. All business and account management teams for Indigo’s digital transformation business, across the Mumbai and Gurugram offices, report to him. He joins from Lowe Lintas’ digital services division Linteractive, where he was the executive vice president and national planning head for brand and solutions. 

Chetan has over a decade of experience in technology-led solutions across BFSI, Corporate Communication, eCommerce, online music streaming and a variety of other niche sectors. His last stint was with VML where he has heading the Project Delivery team, prior to which he has also worked at companies such as Network18 and V2 Solutions. Chetan’s appointment closes the loop for Indigo Consulting’s extremely vital Customer Success Team – the team that ensures clients are set-up for success and derive value of their partnership with Indigo Consulting. 

Alifiya has 12 years of experience across global giants like Tata Consultancy Services (TCS) and Mphasis, in addition to Manulife.