MAM

Digital Refresh Networks expands its reach to Kolkata

Has already worked on several digital initiatives with leading brands from the city.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/02/13/img_13022021_150629_800_x_800_pixel.jpg?itok=kJkUFrSH

NEW DELHI: Digital Refresh Networks (DRN) has launched its full-scale operations in Kolkata, effective February 2021. With offices across multiple cities, DRN has been delivering successful digital campaigns across Mumbai, Indore and Bangalore, and is now bringing that expertise to the region.

With its team of planners and digital specialists based in the metropolis, the company looks forward to working with the new-age entrepreneurs in Kolkata, who are looking at expanding their focus from traditional marketing to embracing digital platforms to address their business and marketing needs. Having already worked on several digital initiatives with leading brands from the city, including Prabhuji, Shyam Steel India, Cookme Spices, Ajanta Shoes, among others, DRN is looking to reach out to businesses who wish to build their brands in the communication and digital commerce space, and learn from the collective experience that the company has in the space.

With Kolkata having emerged as one of India’s fastest-growing digital adopters amongst the business community, a full-fledged setup was a natural choice for Digital Refresh. Basis what the company has observed, entrepreneurs from the city are seeking to take their brand national, and in some cases international, as well as finding ways to connect with the digitally-savvy Bengali youth of today.

DRN co-founder & CEO Barin Mukherjee said, “We have been active in the digital marketing domain for a decade now, and have created innovative solutions for organisations, from start-ups to large-scale businesses, whether they be founder-led or institutionalised corporates. With our full-scale operations in Kolkata, we aim to deliver the best digital solutions to brands in the region, and help them elevate the digital reach and engagement. We are excited to be a part of this growth journey that the city has to offer, and believe that we can offer tremendous value to companies wishing to build on their digital presence.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/srinivas.jpg?itok=EZe8Sgyn
H+K India onboards Srinivas Vunnava as director of public affairs & gov relations

Mumbai: Public relations firm Hill+Knowlton Strategies (H+K) has strengthened its leadership in India by appointing Srinivas (Srini) Vunnava as director of public affairs and government relations. With over 15 years of experience, Vunnava brings in-depth expertise within the intersection of market...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/center_fresh.jpg?itok=aFNMBPuG
Center fresh, Dharma 2.0 come together for Bollywood-style partnership

Mumbai: Center fresh, the gum and mint brand from Perfetti Van Melle has announced its marquee collaboration with Bollywood filmmaker Karan Johar's Dharma 2.0 for a series of two digital films. The campaign collaboration has been facilitated by Wavemaker India, with support on the creative front...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/tra.jpg?itok=TJekRrxI
Travel portals look to woo travellers back this holiday season

In the run-up to the year-ending holiday travel season, travel portals are looking to make the most of the opportunity. With the Covid cases on decline, companies in the sector are optimistic about business picking up pace. Travel advertising too is poised for rapid growth as brands look to reset...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/pnb.jpg?itok=IMhkxt76
PNB Housing Finance releases new campaign for aspiring home-buyers

With the real estate sector showing tangible signs of revival, PNB Housing Finance has unveiled a new ad campaign “Ghar Jaane ki Khwahish” (Desire to live in your own home), to create awareness about its ‘Unnati Home Loans’.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/29/as.jpg?itok=CTMTcCLQ
Audible releases two new ad films to showcase the power of audio

Audible, an Amazon company, and a global provider of spoken-word entertainment has announced the launch of two new ad films featuring TV actors Nakuul Mehta and Rithvik Dhanjani. The films showcase the wide and diverse range of audio and spoken word content available on the audio streaming app,...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/27/pinto.jpg?itok=eSFpRvpP
GUEST COLUMN: How video marketing drives maximum conversions

The rapid growth of TikTok globally, as well as Instagram releasing ‘Reels’ over the last couple of years, is a testament to the rise in video consumption, with users preferring to watch short video clips on their mobile devices.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/27/bnm.jpg?itok=4R5ZqqrN
GUEST COLUMN: Mobile marketing trends that’ll pave way for OTT boom in 2022

The OTT sector in India has emerged just like a Bollywood hero — their entry is always late but highly anticipated, sweeping away everyone’s heart and attention. Similarly, the sector that was once considered stagnant with very low penetration across different regions and markets has today become...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/27/acc.jpg?itok=RwzClcSv
ACC launches 'Leave Behind No Waste' campaign with BCCI for Ind-NZ series

ACC Ltd has partnered with the Board of Control for Cricket in India (BCCI) to take on the onus of collecting and managing waste, during the first India vs New Zealand test series match which was held on 25 November at Kanpur’s Green Park Stadium.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/11/27/m.jpg?itok=hbms96pu
McDonald’s India says '25 years of lovin it' on its 25th anniversary

From birthday parties to first salary treats, from getting together with family and friends over meals to all occasions big or small, McDonald’s has been a part of Indian customers’ lives for the last 25 years. To celebrate this important milestone, McDonald’s India - North & East has launched...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required