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Tata Docomo creative duties bagged by FCB Ulka

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MUMBAI: FCB Ulka, the motto of which is ‘Never Finished,' recently bagged the creative mandate for Tata Docomo Business Services, following a multi-agency pitch.

As a part of the mandate, the agency will service the enterprise business (Tata Docomo Business Services) for the brand and the account will be serviced from the FCB Ulka Mumbai office.

Tata Docomo Business Services is a leader in various telecom solutions, backed by years of experience, awards and innovations, helping businesses harness cutting edge technology to grow and do big. There are several industry “firsts” the brand has achieved, notable ones being 100 Mbps consumer broadband, SIP Trunk over 3G last-mile, School-bus Tracking, and Wi-Fi on the move.

Tata Teleservices' business head – SME, enterprise business Harjit Singh Chauhan said: “With our strong focus on enhancing customer experience, it is also important for us to have a strong and complementary brand appeal. FCB Ulka, we believe, will present Tata Docomo Business Services brand in a unique, creative and impactful manner."

FCB Ulka CEO Nitin Karkare, “As we script another chapter with Tata Docomo Business Services, marking our second innings, we are elated at the opportunity to partner the brand communication mandate for their Enterprise Business. We look forward to add excitement to the category as we blend the brand’s innovation and expertise with our storytelling, to create impactful and memorable campaigns!”

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