MAM

Sri Adhikari Brothers' Katalyst Creates sketches new packaging for Nick HD+

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/mam-images/2016/01/12/Untitled-1.jpg?itok=4GBYy4WM

MUMBAI The creative arm of Sri Adhikari Brothers' - Katalyst Creates - has curated the channel packaging for Viacom 18’s Nick HD+.

Known for their expertise in VFX, motion graphics for film, broadcast and digital, channel packaging and logo animation amongst others, Katalyst Creates has given life to an immersive packaging for India’s first HD channel for kids.

Katalyst Creates business head and creative head Parthsarthi Iyer says, “At Katalyst Creates our attempt is always to provide creative services & quality output to our client. Our association with Nickelodeon has been incredible and the packaging for Nick HD+ is yet another innovative work by our team that curated keeping in mind the sensibilities of Indian kids.”

The packaging and idents were done considering Indian sensibilities while also aligning to international standards and brand guidelines of Nickelodeon. The endeavor with the engaging packaging was to provide children watching Nick HD+, a feeling of homeliness and sense of belonging such that they instantly establish a strong connect with the channel.

Sri Adhikari Brothers Group CEO Manav Dhanda adds, “We at SAB Group are expanding our horizon from broadcast and films to also providing creative solutions for external clients. Nick HD+ packaging is another eminent project bagged by our creative division, Katalyst Creates. Going forward, we aim to expand our footprint in the advertising and media fraternity through crafting standout creative solutions.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/pyxis.jpg?itok=_7IkYlOR
Pyxis One raises $17 million in series B funding

Pyxis One, a California-based tech startup that aims to revolutionise marketing and consumer intelligence by providing an all-in-one, codeless AI platform, has closed $17 million in series B funding. With total funding of $24 million, the company plans to use this round of capital for investments...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/photogrid_plus_1631793192608.jpg?itok=rHzd8wwj
Ants Digital appoints Ratnadeep Sharma as executive producer

Mumbai: Tech led marketing agency Ants Digital has appointed Ratnadeep Sharma (RD) as executive producer. He will be based out of the agency's head office in Gurgaon and will oversee all video productions and operations. RD joins Ants Digital after working for several agencies, production houses,...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/photogrid_plus_1631783772291.jpg?itok=UBFNtZOm
Virat Kohli joins Hyperice as athlete-investor & global brand ambassador

Mumbai: Wellness brand Hyperice on Thursday announced Indian cricketer Virat Kohli as a Hyperice athlete-investor and new brand ambassador. Through the partnership, Kohli will work collaboratively with Hyperice to further accelerate the wellness category as it begins its expansion into India and...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/photogrid_plus_1631773919902.jpg?itok=rC7oiBaZ
Dentsu Webchutney wins digital mandate for Uni Cards

Mumbai: Dentsu Webchutney, the digital creative agency from the house of dentsu India, has won the digital mandate for new age fintech brand Uni Cards. With an always-on social excellence approach, the agency aims to grow the brand’s offering in a cluttered market. Dentsu Webchutney is all set to...

MAM Media and Advertising Account
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/photogrid_plus_1631772910741.jpg?itok=QBIjEsP2
Asics teams up with Joshna Chinappa to inspire young athletes

Mumbai: Sports equipment company Asics has announced Indian squash player Joshna Chinappa as its new brand athlete. This partnership would further strengthen the company’s commitment, spread awareness about the diverse offerings and magnify the reach of the brand, it said.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/shankar_b.jpg?itok=ZVROesGx
Quickheal launches its first-ever TVC in Tamil

Mumbai: Multinational cybersecurity software company, Quick Heal Technologies has launched its first-ever regional TVC in Tamil. The ad features popular film stars – Robo Shankar, Papri Ghosh, and Imman Annachi, and has been conceptualised and created by Fourth Dimension Media Solutions – media...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/15/shubhra_kakkar.jpg?itok=J9_QrMxU
Shubhra Kakkar named MD of Media Marketing Compliance

Media Marketing Compliance (MMC), the independent marketing compliance consultancy, has appointed Shubhra Kakkar as managing director. She will be launching the company's office in India, based here.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/15/photogrid_plus_1631707065878.jpg?itok=xXzxuqrW
MullenLowe Lintas Group wins big at 4A's Jay Chiat Awards 2021

Mumbai: MullenLowe Lintas Group picked up two golds and an honourable mention for its work on Lifebuoy and Wheel, respectively in a virtual event held by 4A's Jay Chiat Awards on 13 September. It is the only agency from India to win at 4A's Jay Chiat Awards this year. Out of the five shortlists...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/09/16/sbi.jpg?itok=r6WmK8CK
Tonic Worldwide bags social media mandate for SBI General

Mumbai: Digital-first creative agency Tonic Worldwide has bagged the mandate of social media management for SBI General, after a multi-agency pitch.  As part of the mandate, the agency's Mumbai office will manage the social media platforms and craft integrated digital creative strategies for the...

MAM Media and Advertising Account

Sign up for our Newsletter

subscribe for latest stories

* indicates required