MAM

NCL Alltek and Seccolor appoints TAG Vinnatti as creative agency

The account will be managed by the agency’s Bengaluru office

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/12/14/ncl.jpg?itok=0ZbbfRuG

MUMBAI: TAG Vinnatti has recently been appointed to look after the complete branding and advertising duties of NCL Alltek and Seccolor – a part of the NCL Group. The company is the sole licensee for ICP plasters in India.

TAG Vinnatti VP business development Meenaz Shamim said, “We are grateful for the faith that the senior management team at NCL Alltek and Seccolor has placed in TAG Vinnatti. It reiterates our firm belief that great work always finds a great client. We began operations in Bengaluru less than a year ago, and it is an encouraging sign that clients such as NCL in Hyderabad are excited to partner us. It raises the expectations we have of ourselves in Bengaluru and inspires our entire team to push the envelope even further.”

TAG Vinnatti managing partner and creative director Anand Nair added, ““Working with Mr Menon and Mr Aditya has been a rewarding experience. They have continuously encouraged us to stretch our boundaries and have been very receptive of ideas that we have presented. They have been clear about their business vision and have been involved at every step of the creative process working as partners to lay a strong creative foundation for this brand. We are optimistic about this association continuing to flourish and look forward to scripting exciting stories for each of their business verticals in the near future. NCL Alltek and Seccolor is a young and dynamic brand that without doubt, will leave a strong mark in the building materials and construction industry and we hope to be part of that journey with them.”

KAS Menon, who is advising NCL on Communications, said, “We went through a rigorous process of vetting agencies, for we wanted someone who would imbibe the ethos and values of this group’s rich legacy while also complementing the future vision that the management has for the business. While the TAG Vinnatti team have a very strong understanding of the building materials and construction domain, and a strong creative vision as well, what truly excited us about partnering them was the ability of their team to understand our history and strike the perfect balance while marrying that history with a modern, contemporary story for the future.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/ranveer.jpg?itok=4VMyRrjz
Manyavar appoints Ranveer Singh as new face of brand

MUMBAI: Indian-wear brand Manyavar has announced the name of Bollywood actor Ranveer Singh as its new brand ambassador. As a part of the association, Ranveer Singh will be seen endorsing the brand’s latest festive collection through a slew of commercials spread across television, digital, and...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/Manasvita_Subramaniam.jpg?itok=RytbFW4D
Why digital marketing needs a holistic approach

Digital marketing has taken over the traditional methods of interacting with consumers for brands and businesses in an overwhelming manner. This has led to a major shift in the marketing and advertising industry. The concept of digital marketing is not only new and intimidating but also rapidly...

MAM Media and Advertising Digital Agencies
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/vdo.jpg?itok=aLvAQqpe
Video hosting, ad distribution, monetisation solutions on one platform: VDO.AI

The world of video is constantly changing and evolving. Brands and platforms are looking for interactive solutions to monetise and distribute their content. The new platform of VDO.AI helps clients to target exactly these aspects from one point.

MAM Digital
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/milton.jpg?itok=mTQS7-A5
Milton’s new Thermosteel ad campaign expresses the colours of millennial love

Mumbai, October 11, 2019: Milton, a trusted name in the houseware industry known for its innovative and functional range of products, has released a new TVC for its Thermosteel range of water bottles. The film brings to life the colourful range of Thermosteel bottles which is sure to catapult it as...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/yatish.jpg?itok=3rytcdor
Cloud Telephony service provider Knowlarity Communications to cross 100 crore revenue in the domestic market

MUMBAI: Cloud-based telephony services provider Knowlarity Communications expects to cross the INR 100 crores annual revenues mark in the domestic market by the end of this financial year. Knowlarity, Asia’s largest cloud telephony company, has been growing at a robust annual rate of 50%.  For...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/tanishq.jpg?itok=FjLeKF7f
Tanishq celebrates Riwaazon wali Diwali through Virasat collection TVC

MUMBAI: Tanishq, India’s trusted jewellery brand has launched a new TVC campaign marking one of the most anticipated festivals of the year, Diwali. For this auspicious occasion, Tanishq is launching its new festive collection- Virasat. The new TVC campaign brings alive the essence of age old...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/dentsu.jpg?itok=yf5xMRVO
Dentsu Webchutney is Spikes Asia India Agency of the Year 2019

MUMBAI: The Spikes Asia Festival of Creativity has announced Dentsu Webchutney, the creatively-led digital agency from the house of Dentsu Aegis Network (DAN), as the ‘Country Agency of the Year’ for 2019. The news comes soon after Dentsu Webchutney bagged 7 Bronze, 7 Silver, 5 Gold and a Grand...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/paypal.jpg?itok=hH9O7NAW
PayPal India launches ‘Ab Diwali 365 days wali’ consumer campaign

MUMBAI: PayPal India, today, launched its second marketing campaign themed – ‘Ab Diwali 365 days wali’.  The campaign is built on the core consumer insight that festivities and shopping doesn’t need to have a season. It aligns with PayPal’s focus on becoming an everyday part of a consumer’s life....

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/shaya.jpg?itok=HrTMQe6k
Silver jewellery brand Shaya celebrates 1st anniversary with digital campaign

MUMBAI: Since its inception, Shaya has tried to shun society’s expectation of being perfect all the time. Instead, the brand encourages everyone to embrace their quirks, uniqueness, and imperfections. On 24 September 2019, Shaya marked its 1 year of being- Not perfect, but One of a Kind. As homage...

MAM Media and Advertising Ad Campaigns

Sign up for our Newsletter

subscribe for latest stories