Murata Vios ropes in Perfect Relations as PR & communications partner

Murata Vios ropes in Perfect Relations as PR & communications partner

Agency to develop a strategic structure for the med-tech firm and manage its communication strateg

Perfect Relations

Mumbai: Perfect Relations has been awarded the communications mandate for the med-tech firm, Murata Vios. The win comes on the back of its PR efforts for several healthcare brands and hospitals, the agency said.

Perfect Relations will develop a strategic structure for the firm and manage its communication strategies to position the brand as a thought leader in the segment and increase the brand's awareness and visibility in the media.

“Perfect Relations comes with significant expertise in the healthcare sector, and we are excited to have them on board," said Murata Vios, VP- sales & marketing for India, Dr Ashutosh Mundkur. "We are on a growth journey as we continue to scale and increase our footprint in the Indian Healthcare sector. Perfect Relations will help us with creative and impactful storytelling and drive the right communication strategies."

“With the current pandemic, healthcare technology space is brimming with possibilities. Murata Vios is a pioneer in the wireless remote monitoring space, delivering value for hospitals, clinicians and greatly improving patient outcomes," said IND Perfect Relations senior director, Sanjay Choudhry. "We are pleased to partner with Murata Vios to drive communication strategies for the brand. With our expertise in the healthcare sector and differentiated storytelling, we will help Murata Vios achieve its growth ambitions.”

Perfect Relations will service the account out of its Bangalore office, supported by its network of 18 offices covering all state capitals and principal markets.