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Wieden + Kennedy, Publicis win Visa's global creative accounts

NEW DELHI: Visa has handed over its creative accounts worth $200 million to Wieden + Kennedy and Publicis Groupe. While Wieden + Kennedy will now be responsible for leading its creative strategy and major initiatives, Publicis Groupe will be in charge of production duties.  Publicis Groupe’s...

MAM Media and Advertising Account
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Reverse Thought wins digital mandate for ICICI Prudential Pension Funds

NEW DELHI: Reverse Thought Creative Studios has won the digital mandate for ICICI Prudential Pension Funds Management Co Ltd. The agency will develop and manage creatives on topics relevant to the present and prospect investors in the National Pension System (NPS) of ICICI Prudential Pension Fund...

MAM Media and Advertising Account
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Ather Energy appoints Lodestar UM as media AOR

NEW DELHI: Following a rigorous multi-agency, multi-phased pitch process, Lodestar UM has been appointed as the media AOR of Ather Energy. Lodestar UM, part of IPG Mediabrands, has been an expert in launching new brands in India and scaling them up to become category leaders. Despite its challenges...

MAM Media and Advertising Account
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DViO Digital to drive Eros Group’s omnichannel strategies in MENA region

Following a multi-agency pitch, Eros Group has appointed DViO Digital to drive their omnichannel strategies and plans in the MENA region.

MAM Media and Advertising Account
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Jollywell appoints GenY Medium to handle digital duties

NEW DELHI: GenY Medium has been appointed as the strategic digital partner of Indian nutraceutical startup, Jollywell. The account was won following a competitive multi-agency pitch. The homegrown brand addresses India’s growing need for organic, plant based and clean nutritional dietary...

MAM Media and Advertising Account

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