Mumbai: Online learning platform Unacademy has announced the launch of the Unacademy Store - its first experience store in New Delhi. The on-ground store aims to extend the awareness of the platform's offerings to learners, it said.

Unacademy has designed the store to serve as an offline touchpoint for learners who want to experience and browse through the various platform offerings. The store is conceptualised to help learners stay updated about their chosen career pathways and connect with like-minded people, according to the brand statement. 

"On-ground counseling with experts and frequent meetings with top educators and several other elements will provide a holistic experience at the stores to expand their knowledge about their chosen goals. Students can purchase subscriptions at the store for any chosen goals after counseling and browsing through the content offering," it added.

In the next phase of the initiative, the company has plans to establish similar touchpoints across the country starting with Kota, Jaipur, and Lucknow.

“The journey which started with a Youtube channel to democratise high-quality knowledge for everyone is taking a new shape with our Unacademy Stores today. With these stores, we are taking a step forward towards creating a community of like-minded learners," commented Unacademy Group co-founder and CEO Gaurav Munjal. "We hope these experiential stores with expert and educator connects, libraries, classrooms, and much more will help Learners gain significant insights into their chosen career paths."