MAM

Saathiya clocks 7.58 TVR, takes Star Plus to 350 GRPs

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MUMBAI: The leading general entertainment channel (GEC) Star Plus is the highest gainer of 50th week (4 December- 10 December) of TAM. The channel grossed 350 GRPs (last week 318).

The channel‘s success can be attributed to its leading fiction show Saathiya Saath Nibhana that has broken its own records and garnered 7.58 TVR. Channel‘s Diya Aur Baati Hum (5.70 TVR), Ek Hazaron Mein Meri Behna Ha (5.22 TVR), Is Pyaar Ko Kya Naam Doon (4.99 TVR) followed the top viewed shows‘ list thus leaving no space for any other channel to be in top four.

Sony Entertainment Channel (Set) saw decrease in viewership and recorded 228 GRPs (last week 240). Its top rated show Bade Achhe Lagte Hain saw a dip in viewership and registered 4.39 TVR slipping to number seven (last week the show was at No. 2 with 5.37 TVR). Set‘s Crime Petrol which was on No. 5 last week, failed to find its position in the top 10 list this week though its oldest property C.I.D gained few points and clocked 4.18 TVR (last week 3.82).

Colors lost 2 GRPs thus not making much difference overall. It collected 225 GRPs (last week 227) in its kitty. Its primetime property, Sasural Simar Ka has recorded its so far highest rating. It clocked 4.65 TVR (last week 3.22) and takes the place in the chart just next to Balika Vadhu which garnered 4.78 TVR (last week 4.58).

Zee TV is stable with 152 GRPs both in this week and last week while Sab TV shed 3 GRPs and clocked 117 GRPs (last week 120).

Imagine TV with 77 GRPs (last week 77), Sahara One with 41 GRPs (last week 37) followed.

Star One which is going off-air on 16th December ended the week with 40 GRPs (last week 39).

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