MAM

Robert Rose to address the marketing community in India

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/04/21/robert.jpg?itok=kK3euzip

MUMBAI: One of the world's best known content marketing gurus, Robert Rose, will address the marketers, advertising professionals and digital publishers via a webinar presented by Scatter on 23 April. Robert has been at the forefront of content marketing and wears many hats. He's a keynote speaker par excellence, an author, an adviser to some of the globes best known organizations and one of the key people who have made Content Marketing World a magnum opus event. 

Robert will dwell on the art and science of content marketing while spending some time on how technology enables marketers to meet the voracious appetite consumers have for content from brands. This webinar has been made possible after India's leading content marketing company, Scatter, connected with Robert last week and asked if he would address the marketing, advertising and publishing community in India. He immediately obliged and sounded excited about the opportunity to speak to an audience from a new geography outside the US. 

In the past, Scatter has connected with thought leaders like Joe Pulizzi, Jeff Bullas, Guy Kawasaki etc. to help spread the word about the fundamentals and benefits of content marketing. Scatter has created over 50,000 pieces of content for over 200 brands since its inception. The webinar will be hosted by the CEO and Founder of Scatter, Rajan Srinivasan. Speaking on the opportunity to host this webinar, he said "Robert is a class act and his articulation of all things content marketing is very inspiring. I'm extremely excited about Robert sharing his experiences with the digital marketing community and can promise this will be one of the best marketing webinars of 2020." 

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/ap.jpg?itok=wJJc2GVE
'Ghar ka Pehredar' – says Asian Paints' new TVC

MUMBAI: Given the current Covid2019 situation, Asian Paints used its expertise and deep understanding of home hygiene to meet the new, non-negotiable hygiene need of our times - sanitisation. The brand launched its first hand and surface sanitizer, Viroprotek in May 2020 and in continuation has now...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/scayyer.jpg?itok=YwkFg4ok
Scatter Elevates Founding Members To New Leadership Roles

Scatter, India's leading content marketing company, is excited to announce the elevation of several founding members into new leadership roles. The move comes as  Scatter shifts its focus towards developing in-house products that will boost the marketing ecosystem and facilitate growth, both within...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/dan.jpg?itok=--Fj51sz
DAN India bags two golds at 9th Global Customer Engagement Award

MUMBAI: Dentsu Aegis Network (DAN) India has emerged victorious at the 9th edition of the ACEF Global Customer Engagement Awards. While Vizeum India, the media agency from the house of DAN, has bagged a Gold for HDFC Bank’s ‘Ek Festival Aisa Bhi’ campaign, digital marketing agency iProspect India...

MAM Media and Advertising Media Agencies
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/global.jpg?itok=30yNddqZ
Global Communications Alliance: Markus Hilse from navos is newly elected chair

NEW DELHI: The Global Communications Alliance (GCA), a network of 15 independent communications agencies covering four continents and 21 countries, has announced that Markus Hilse, managing director of navos - Public Dialogue Consultants (Germany) has been newly elected as chair. Mavcomm Consulting...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/Basant%20Dhawan.jpg?itok=bfCLpnnD
TCM appoints Basant Dhawan as chief executive officer

NEW DELHI: TCM, a full-service sports marketing and management company f has appointed Basant Dhawan as CEO.  Dhawan will be responsible for leading all the existing business verticals of TCM – sports consultancy, domestic league rights, in-stadia rights, athlete representation, sponsorship...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/Tonic.jpg?itok=Qp2ue2Xk
Tonic Worldwide launches personalised video marketing solution for brands

NEW DELHI: Tonic Worldwide, a digital-first creative agency, has launched an AI-driven Personalized Video Marketing Solution for brands, as an extension of its already existing snackable video content division 'TWIP' - Tonic Worldwide Intuitive Programming. The collaboration with Vidz.ai will...

MAM Media and Advertising Digital Agencies
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/qq.jpg?itok=qsKxDBmN
Vikram Hemdev joins Laqshya Hyderabad Airport Media as COO

Laqshya Media Group has announced the appointment of Vikram Hemdev as COO – Laqshya Hyderabad Airport Media Pvt Ltd (LHAMPL), the joint venture between Laqshya Media Limited and GMR group.

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/sbi.jpg?itok=Vc6reG6J
SBI General Insurance unveils new brand identity

SBI General Insurance announced the launch of its new corporate brand identity with redesigned logo and the tagline. The identity change comes at a time when the company has completed a decade of operations and is upgrading its service offerings to suit all customers.

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/Print%20media.jpg?itok=8XpYlUIN
Print media to get back on its feet sooner than expected

NEW DELHI: While print media lost around 80 per cent of its advertising revenue during the Covid2019 period, it made for the lost monies by reducing the number of pages in its supplements, thus minimizing the bad impact on business, shared Dainik Bhaskar Group promoter director Girish Agarwal in a...

MAM Print

Sign up for our Newsletter

subscribe for latest stories

* indicates required