Religare Health Insurance rebrands as Care Health Insurance

Religare Health Insurance rebrands as Care Health Insurance

Effective 01 September, the rebranding is the adoption of its principal deliverable ‘Care’

Religare Health Insurance

NEW DELHI: Religare Health Insurance announced that it has changed the name of its health insurance subsidiary to Care Health Insurance. Despite the name change, all services and product offerings remain the same.

It has been offering health insurance products to corporate employees, individual customers and for financial inclusion.

The rebranding is aimed at further building on opportunities to deliver the best possible ‘Care’ to its consumers. As earlier, Care Health Insurance will keep investing in and effectively deploying technology in delivering excellence in customer servicing, product innovation and value-for-money services. It will continue to offer products in the retail segment for health insurance, top-up coverage, personal accident, maternity, international travel insurance, and critical illness along with the group health insurance and group personal accident insurance for corporates, micro insurance products for the rural market and a comprehensive set of wellness services.

Religare Enterprises Ltd executive chairperson Rashmi Saluja said: “We have always believed ‘Care’ lies at the centre of everything we do as a Health Insurance Specialist. This comprises ensuring customers’ easy access to quality healthcare, broadening the spectrum of overall ‘Care’ beyond hospitalization to include preventive health check-ups, wellness, doctor consultations, diagnostics, and home care. Besides, ‘Care’ has been the guiding principle for all our customer-centric initiatives in product design, claims administration, technology development, and customer service. Considering these factors, it made immense sense to transition to the new identity – Care Health Insurance – that truly represents what we do best as an organization – Care.”

Care Health Insurance, founding MD & CEO Anuj Gulati said: “We wish to reassure all employees, partners, and stakeholders that our organization remains the same. Be it the founding management team, our bouquet of value-for-money products or the technology-driven servicing capabilities, everything is the same – except the name. Additionally, all aspects vis-à-vis customer policies such as the policy number, health card, cashless network, customer care details as well as claims and renewal processes, are unchanged.”