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On Independence Day, ACC celebrates “Kamaal” done by unsung heroes to build India

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MUMBAI: To make a positive change in society, one needs to fight against all odds. One needs to move out of their comfort zone and stretch to the limits, just for the betterment of society at large. Very few people are able to take this bold step, but when they do this they always create “Kamaal” for the society and help build the nation. ACC, which has helped build India since 1936, believes in philosophy of “Karein Kuch Kamaal” and hence on this Independence Day, ACC salutes and celebrates individuals who have done extraordinary work for the country.

In the Independence Day video series, change-makers Ritu Jaiswal, Atul Bhide, Pratap Gaikwad, Ajit Ghokale and team of Rajiv Rathod & Merwyn Coutinho share the challenges they faced, the tough decisions they made, and the impact created on the society.

Ashish Prasad, Chief Marketing Officer, ACC Limited, said “We at ACC believe in brand philosophy of inspiring people to do extraordinary things and “Celebrate Excellence”.  These people have done “Kamaal” for the society. With this video series, we want to highlight their work to motivate more people to do good for the country, because we believe Jab Log karenge Kamaal, Tab India Karega Kamaal.”

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