MUMBAI: NDTV and DHFL Pramerica have launched a 'Behtar India' campaign to work towards a better future for India earlier this year. The core thought of the campaign is to mobilise students, ordinary citizens and corporates to join a nationwide movement that focuses on three main pillars of the campaign – Health, Hygiene and Environment.

As part of the campaign, the Behtar India Students’ Conclave was held at Modern School, Vasant Vihar, New Delhi with Campaign Ambassador Sushant Singh Rajput today. The Conclave highlighted issues that needed urgent attention and discussed how students can help bring the right difference in the mindset of people regarding Swasthya, Swachhta and Vataavaran.

The Conclave also saw active participation from Bittu Sehgal, Environmental Activist; Neha Kirpal, Founder at India Art Fair; Dipa Karmakar, Gymnast; Malavath Poorna, the youngest girl to climb Mount Everest; Abhiraj Bhal, CEO Urban Clap; Priya Dutt MP, Congress member; Shazia Ilmi, BJP member; Atishree Marlena, AAP member; Kalikesh Singh Deo MP, Biju Janata Dal member; Nitesh Kadyan, Co-Founder Graviky Labs; Kristen Kagestu, Founder Saathi Pads; Akshat Mittal, Founder - Odd-Even.com and Ritwika Bhattacharya, Founder/CEO - Swaniti Initiative.

Campaign ambassador Sushant Singh Rajput said, “I urge all our young citizens to actively partake and join us in this nationwide movement to ensure everyone has a right to proper health, hygiene and environment through this campaign.”

NDTV consulting editor Vikram Chandra said, “Behtar India campaign is aimed at encouraging young citizens to empower and motivate others to actively build healthier, more hygienic and environment friendly world."

DHFL Pramerica MD and CEO Anoop Pabby said: “This Conclave is a celebration of what we have achieved so far but we can't afford to be complacent because there is still a lot that needs to be done on our journey towards a Behtar India”.