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Report on Hindi News Viewership

Moneycontrol joins hands with WazirX to track cryptocurrency with ease

Users can keep track of the rise of cryptocurrencies by listing them on their platform/website

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/05/28/photogrid_plus_1622204262546.jpg?itok=QeCK6J-c

Mumbai: Gaining prominence rapidly, cryptocurrency is becoming one of the most popular digital assets and trading spaces. Understanding the need to track cryptocurrencies, Moneycontrol has joined hands with WazirX for better use of these digital assets during trading. 

WazirX is one of the largest Bitcoin and cryptocurrency exchanges, and it is backed by Binance, the world's biggest bitcoin exchange and altcoin crypto exchange in the world by volume. This new association of Moneycontrol with WazirX will help users keep track of the meteoric rise of cryptocurrencies by listing it on their platform/website, it said.

With the launch scheduled in the next few months, the partnership will see them coming together in a product integration that will list all tokens on the Moneycontrol website and app through an API powered by WazirX. It will allow users to track the movements of the cryptocurrency by visiting Moneycontrol and accessing each token from multiple touchpoints. With cryptocurrency’s popularity surging Moneycontrol will also curate a section called 'Cryptocontrol' which will be a one-stop destination for all the latest news and developments on cryptocurrencies and related technology.

"Taking into account all the speculations and confusion revolving around cryptocurrencies, we see investors struggle to understand its working and investment process. We have bridged this gap by curating a section called “Cryptocontrol” that will burst all the myths and perplexity around it as well as share the most relevant news about the same. By partnering with WazirX, we look towards spread awareness and providing clarity to our audience by helping them to track cryptocurrencies effortlessly and make an informed decision," said News18 Media and Investments Limited COO, general news (digital) Mitul Sangani. 

WazirX founder Nischal Shetty said, "With crypto slowly going mainstream in India, our association with Moneycontrol for Cryptocontrol aims to bring value to our crypto enthusiasts and potential investors. The key objective of this is to enable more users to access credible insights, bust the misconception that exists around cryptos and help Indians make informed decisions before investing in Crypto. We’re always looking to partner with credible institutional and industry thought-leaders like Moneycontrol to meaningfully engage with our expanding crypto community. We hope to achieve the goal through Cryptocontrol." 

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