MUMBAI: With the thrilling and exhilarating atmosphere in India around the World Cup, Mochi, India’s favorite footwear brand has launched a campaign which is a boon to all cricket fans. With heightened world cup excitement amongst Indians who want to see their team play and win, MOCHI keeps the passion of the corporates elevated by supporting them against attending meetings post 3pm. To enhance their experience of watching the matches during office hours, MOCHI invites employees to sign a petition of #NO Meeting Post 3pm on days India plays the matches.

On research, 79% Indians are not able to watch the match due to unavoidable reasons. This campaign’s motive is to speak on behalf of all the corporates and working professionals who miss the match due to work commitments. Mochi has initiated a #nomeetingsafter3pm campaign has kick started and to make it more interesting they conduct a poll on social media platforms like Instagram, Facebook and Twitter.

Speaking on the campaign, Alisha Malik, VP, Marketing, Metro Brands, Ltd says, “Cricket over the years has grown to be a very important game for the nation. Most bonding amongst employees happen over runs and wickets during office hours at important tournaments like the ‘World Cup’. We are thrilled to introduce and support a campaign which not only brings the world a step closer during office hours. This is our bit for the nation and all the cricket fans to keep their spirits and excitement high.”

Hurry and get your #No Meeting Post 3pm soon!