MUMBAI: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has joined hands with the upcoming Telugu movie Raja Varu – Rani Garu which is releasing on Nov 29. The platform also announced the launch of exciting new app function, ‘FaceFace’ which utilizes Likee’s mature AI technology.

As part of the film collaboration, an exclusive preview of the movie was organized for Likee users on Nov 23. The preview was attended by actor and the actress of the movie: Kiran Abbavaram and Rahasya Gorak who engaged with 30 Likee’s influencers. The event witnessed lead Star casts of the Telugu movie enjoying and having great fun posing for pictures.  

The ‘FaceFace’ function combines the contours of the user's face with the popular video content, allowing users to transform themselves into a character in the video. Users can recreate any movie/ video scenes with just one-click shots and become part of that scene. The new function allows users to make entertaining content and maximize engagement among their family and followers on Likee.

With the help of ‘FaceFace’ feature, users can now create content utilizing existing library of videos already available on the app. Users can click the “More” icon in the upper right corner of the video material preview page to upload the material template through the “Upload Material” portal. Likee technical team will review and check the video material thoroughly and approve only suitable and acceptable templates for publishing.

Likee is available in different Indian languages like Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam and Punjabi. In 2019, Likee had also won the Guinness World Record for creating the 'Largest online video album of people waving a flag in India' during its 'No matter where I am, #IAMINDIAN' campaign. The campaign saw more than 1 lac Indians participating in celebrating India's 73rd Independence Day.