- Television
- Cable TV
- DTH
- iWorld
- MAM
- Movies
- Regulators
- Resources
- Satellites
- Technology
- Specials
- Our events
- Subscribe
MUMBAI: NeoNiche Integrated Solutions Pvt. Ltd, a 360-degree experiential marketing agency, recently won the events mandate for Kalpataru Limited. The account was won following a multi-agency pitch.
Kalpataru Limited is one of India’s leading real estate companies, responsible for building Mumbai’s tallest and luxurious residential tower in the ’70s, a record that stood for the next quarter of a century. The brand also has several luxury properties under its domain, such as Avana, Magnus, Amoda, Solitaire, Vista, and Yashodhan.
NeoNiche will be playing the role of showcasing the grandeur and luxuriousness of the brand events through the right mix of design and storytelling, with a combination of immersive technology, skilled professionals in marketing, space designers, architects, and much more. Its aim is to enthral the audience to maintain the legacy of Kalpataru and deliver an effective engagement, amalgamated with a flawless execution. This will bring about a high recall value for the brand, for attendees and client alike, and make it a glorious success.
Speaking about the win, Mr. Valay Lakdavala, Director - Client Relations, NeoNiche said "We are very excited about our association with Kalpataru Limited, as it allows us an opportunity to use our expertise to showcase the brand as an industry leader, for its thoughtfully designed, high quality, and innovative life-spaces. The opportunity will set the roadmap for our plans to create meaningful and remarkable experiences in the real estate industry”.
MyTeam11 has appointed star Indian cricketer Shikhar Dhawan as their new brand ambassador. MyTeam11 is dedicated to providing the best fantasy sports experience for fans in India and with Shikhar Dhawan on board, the brand hopes to attract more sports enthusiasts to the platform.
Mumbai: One Digital Entertainment has onboarded Saurabh Mehrotra as national business head & strategy for its Asia, South East Asia, Europe and other region operations. At New Media Holding, he will be driving and strengthening the brand solutions, creators economy, branded entertainment IP’s...
Mumbai: Aditya Birla Health Insurance (ABHI), in association with Dentsu Creative India, has launched its latest campaign. The campaign highlights the perks of taking 10,000 steps every day and encourages individuals to adopt a healthy and active lifestyle.
Mumbai: 2023 marks the 150 anniversary of Levi’s 501 jeans and the original template from which all other jeans have descended. The 501 Original has been worn by millions of changemakers, risk takers, experimenters, thinkers, icons and creatives over the course of its brilliant 150 year history.
Mumbai: Flipkart, one of India’s e commerce marketplaces, has awarded its digital AOR mandate to 22feet Tribal Worldwide, following a multi agency pitch. The mandate includes managing Flipkart’s digital campaigns and strategy. 22feet WW will help the brand drive business growth through creativity,...
Mumbai: After a multi agency pitch, Eveready, the energy brand, has appointed Ogilvy India as their partner. Ogilvy’s Mumbai and Kolkata offices will handle this exciting mandate. Eveready is a household name playing an integral part in everyday lives of millions of Indians. The brand endeavours...
Mumbai: Indian Television.com spoke to Thought Blurb Communications founder and chief creative officer, Vinod Kunj, on the 3 film campaign and the messaging through the campaign. The latest Parle G campaign enhances the already strong equity of the brand. In these films, a child’s active mind sees...
Mumbai : TAM AdEX has released a report on advertising on radio. TAM AdEx monitored more than 110 Radio Stations (In association with RCS India) This primarily focuses on understanding advertising trends in comparison to previous years: monthly trends, top spenders (categories, advertisers &...
Mumbai: Over the last few years, there has been a noticeable cultural shift in the way individuals are focusing on fulfilling their dreams, while simultaneously taking care of family responsibilities.
