Mumbai: JWT India has appointed Mohit Hira as SVP and regional business director. He will be based in Delhi.

Hira has joined from NIIT where he was the chief marketing officer for their retail individual training businesses and the recently launched NIIT University.

JWT South Asia CEO Colvyn Harris said, “Mohit’s proficiency in creative, content and strategic planning skills and his experience as a brand custodian will work towards creating a great value proposition for our clients. His strong creative and digital capabilities make Mohit a great asset for JWT.”

Hira brings with him 26 years of diverse experience in advertising, marketing, print and digital media. He has also worked with The Times of India Group with ET and Navbharat Times and later went on to become the director of Times Internet.

Before joining the corporate world, he was with Contract Advertising (Kolkata and Delhi) and DDB Needham (Oman) where he had creative, account planning and business responsibilities.