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Jump signs PR contract with online video technology provider switch media

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MUMBAI: Jump, a B2B communications agency that provides bespoke PR, marketing and creative services to technology companies across the professional video industries, has secured a contract for PR representation of Switch Media in EMEA, Asia, Australia and New Zealand.

Switch Media, which was founded in Australia in 2007 as a home office start-up, has grown into a leader in video technology with more than 100 staff across APAC, Europe, Africa and North America and a significant year on year revenue growth since inception. In February 2019, Switch Media acquired Swedish-based media systems integration consultancy, Mediasmiths AB, as part of its growth plans for the European market.

“We first met Jump a few years ago and worked with them to generate some buzz around our MediaHQ product suite launch at NAB Show in Las Vegas this year. We were impressed by their knowledge, enthusiasm and traction with the media industry. We are looking forward to working with the team and further extending our PR reach in these territories with a specific focus on Europe, where we now have a strong presence we would like to elevate,” says Suzanne Levy, Head of Marketing, Switch Media.

Kate Ford, Jump adds, “Switch Media is an exciting company with first-class technology that enables media companies to deliver complex online video. In addition to Switch Media’s market leading Server-Side Ad Insertion product AdEase, we are excited with the interest in new product suite, MediaHQ. We feel well positioned to take Switch Media’s PR promotion to the next level. ”

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