IAMAI is set to bring Marcon 2022 with the theme ‘Foreseeing the Unforeseen’

IAMAI is set to bring Marcon 2022 with the theme ‘Foreseeing the Unforeseen’

The event will see discussions around marketing trends in a changing business environment.

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Mumbai: The Internet and Mobile Association of India (IAMAI) is back with the 18th edition of India's oldest and biggest conference on digital marketing, Marketing Conclave (Marcon 2022). With the theme "Foreseeing the Unforeseen," the event will see discussions around marketing trends in a changing business environment. The one-day event will be held at Taj Lands End in Mumbai on Monday, 12 December 2022.

Marcon 2022 is being supported by Google Cloud, WebEngage, Asianet, Times Internet, Xapads, Bobble AI, and ValueFirst, among others.

Over 250+ marketing brands, agencies, publishers and martech platforms will converge at the conclave. The event will have four tracks and 30+ sessions wherein prominent industry leaders will talk about the latest marketing trends while helping advertising and marketing professionals align their goals with the shifting landscape of marketing and business post-pandemic. A thought leadership report, "Metaverse: The hype, possibilities and beyond," prepared jointly by IAMAI by Deloitte, with an in-depth analysis of metaverse adoption in India, will also be released at the conference.

The power-packed line-up of speakers includes, The Indian Hotels Company Ltd (Taj Hotels) managing director & CEO Puneet Chhatwal; Counselage India founder & managing partner Suhel Seth; Pearson managing director Siddharth Banerjee; The Indian Express Group executive director Anant Goenka; GroupM president of South Asia Tushar Vyas; Asianet News Media & Entertainment executive chairman Rajesh Kalra; ICICI Bank head of brand and corp. communications Sujit Ganguli; Google director of marketing partners Satya Raghavan; DBS Bank executive director & head of marketing Akash Deep Batra; Google Cloud marketing head of India Virginia Sharma; among others.

Advisory board members for the event include Anant Goenka; Kotak Mahindra Bank president & CMO Karthi Marshan; Paisabazaar.com co-founder & CEO Naveen Kukreja; Rajesh Kalra; Tushar Vyas; and Google Cloud India head of marketing Virginia Sharma.