MAM

First look of #VMateAsliHolibaaz short film released

The film stars Bhuvan Bam and Ashish Chanchlani

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/02/29/vmate.jpg?itok=ZX69awFA

MUMBAI :India’s top YouTuber Ashish Chanchlani recently shared with his fans a photograph in which he is seen with fellow leading YouTuber Bhuvan Bam. Adored by lakhs and shared widely on social media platforms, the photograph was clicked during the making of #VMateAsliHolibaaz, a short film produced by trending short video platform VMate for its Holi campaign. The photograph also garnered interesting responses from fans who equated the duo with the likes of ‘Modi-Trump’ and ‘Karan-Arjun’.

Following the popularity of the photograph, VMate has now released the first look of the Holi short film starring Bhuvan Bam and Ashish Chanchlani. Titled ‘Kaun Hai VMateAsliHolibaaz’, the poster depicts the duo in rival mode. Though the actors look set to compete with each other, their mere appearance in the film suggests that it will be a laugh riot for the fans. The poster further depicts a festive Holi mood as it’s full of colours.

On the occasion of the poster launch, VMate sssociate director Nisha Pokhriyal said, “A simple photograph featuring the two top YouTubers has become a sensation on social media. This just sets the tone for our exciting Holi campaign. It seems certain now that the Holi film featuring the two top YouTubers will be an instant hit with the audience. And there’s much more fun in store as this film is just one part of our Holi campaign.”

The film starring the leading YouTube stars is slated to release on VMate on March 8. Apart from the film, a music video will also be released in the first week of March as part of #VMateAsliHolibaaz campaign. Popular Haryanvi dancer Sapna Chaudhary, who has also featured in Bigg Boss and a few Bollywood movies, will be seen grooving to a foot-tapping number in the music video.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/04/Chaaya-Baradhwaaj.jpg?itok=K_VCXg1a
Sad that bigger brands not investing enough on digital: BC Web Wise' Chaaya Baradhwaaj

NEW DELHI: One of the leading independent advertising agencies, serving clients like TikTok ads, BC Web Wise recently completed two decades of its fabulous journey. On the occasion, Indiantelevision.com interacted with founder and MD Chaaya Baradhwaaj to know about the agency, its journey and her...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/04/rajesh_shetty.jpg?itok=v5EcR7pF
How hotels and private clubs can retain brand recall among customers in times of COVID-19

The impact of the current COVID 19 pandemic on multiple industries is being noticed across the world. In the time of social distancing and home quarantine, travel and hospitality are among the worst impacted sectors! The hospitality industry is highly dependent on tourism which has borne the brunt...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/03/rb.jpg?itok=zYmKW5O_
Dettol’s new awareness campaign shot in the work from home model

MUMBAI: Dettol has launched a COVID 19 public service announcement. The advertisement is thoroughly filmed inhouse to drive home a point, in a simple illustrative manner on how a soap keeps germs away, during the lockdown while maintaining all precautions including social distancing. Practicing...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/03/delhi.jpg?itok=c1Gn0d3H
In another humanitarian gesture, Deltin Group pledges its support towards Goa’s fight against COVID19

MUMBAI: The outbreak of coronavirus has taken its toll on the world. The disease is rapidly spreading and leaving its mark on one’s physical, mental and financial well-being. India has currently imposed one of world’s largest lockdowns to lessen any human to human transmission and mitigate the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/03/myteam.jpg?itok=J7VW-VD8
MyTeam11 donates INR 5 Lakh to the PM Cares Fund

MUMBAI: MyTeam11-One of India’s leading fantasy sports platform with a user base of over 15 million users, today announced that they have donated a sum of INR 5 lakh to the PM Cares Fund in the wake of the ongoing COVID -19 outbreak in the country.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/03/adclub.jpg?itok=E2qwG0FW
Ad Club Bangalore to host webinar to discuss COVID-19 impact on media industry

MUMBAI: The Advertising Club Bangalore will host a webinar on 7 April, 2020 focusing on COVID-19’s impact on the advertising industry. According to the organisers, the webinar will help industry professionals equip themselves with the knowledge to tide through the economic downturn caused by the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/03/ShopClues.jpg?itok=RdjNVGJj
ShopClues' Essentials Delivery Goes Contactless; Cancels Cash-on-Delivery payment mode

New Delhi: April 3, 2020 - Doing its bit to curb the spread of the novel coronavirus through people-to-people contact, e-commerce firm ShopClues has canceled its Cash-on-Delivery mode of payment for all essential items, urging customers to pay online for their purchases.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/03/ads.jpg?itok=-yWWQdy4
Brands shift ad spends to digital platforms to tide over COVID-19 crisis

MUMBAI/NEW DELHI: The emergence of COVID-19 has thrown the near-to-mid-term strategies of businesses off-track. Global media ad spending has been hit as well. According to industry experts, the long-term impact will be positive. However, the next quarter is going to be very crucial for the...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/02/BARC.jpg?itok=l97_lPkh
Ad FCT sees 15% jump amidst COVID-19 lockdown: BARC Nielsen report

NEW DELHI: BARC India and Nielsen released the second edition of their insights into TV, smartphone and audience behaviour in the wake of COVID-19 earlier this evening. As per the new data, covering data of week 11-12, average daily FCT in the week grew by 15 per cent, adding six lakh seconds, as...

MAM Marketing Brands

Sign up for our Newsletter

subscribe for latest stories

* indicates required