MUMBAI: Godrej and P&G are the new entrants amongst the top 10 advertisers in the Hindi-speaking market this week as compared to week 16, the seventh edition of Broadcast Audience Research Council (BARC) India and Nielsen India joint report on crisis consumption mentions.

Hindustan Unilever, Reckitt Benckiser and Government of India continue to remain at the top three positions during week 17. The other brands such as Amazon, Netflix, Colgate, GMMFC and Flipkart has seen a marginal drop in the FCT, the report states.