MAM

DBS Bank India introduces travel marketplace on digibank app

Customers can browse and book flights, bus tickets and hotels.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/12/29/dbs.jpg?itok=Eek9jR42

MUMBAI: DBS Bank India has introduced ‘Travel Now’, a one-stop travel marketplace within the digibank app. The new feature enables customers to browse and book flights, bus tickets and hotels across hundreds of destinations within and outside of India. Customers can also opt for travel insurance, offered by Bharti AXA General Insurance, with an automated claims process for flight cancellation, and flight departure and arrival delays of over 60 minutes.

digibank’s intuitive UX is designed to remember customer preferences and deliver a customised and hassle-free experience. Customers can make payments using their digibank account through a seamless and secure one-click payment process, thereby eliminating the need to enter or save card details and wait for an OTP. They can also avail a range of targeted offers tailored to their individual requirements.  

DBS Bank India executive director – digital bank Kartik Jain said, “Recognising that customers often spend significant time navigating multiple sites for their travel arrangements, we have introduced a one-stop-shop in digibank to cater to all their travel needs and streamline their booking process. The Travel Now proposition provides an intuitive booking experience, including bespoke flight cover with automated claims solution, and hassle-free one-click payment from the customer's DBS account. The proposition aligns with our focus on delivering innovative and seamless solutions to address our customers' needs.”

The integrated insurance offering is available for flight and bus bookings in partnership with Bharti AXA General Insurance Company Ltd. Designed to address customer pain-points and key challenges in their travel journey, the insurer auto-detects flight delays and flight cancellations and notifies the customers, while enabling an automatic claims process. The claim journey is a simple, two-click process, and the amount is directly credited to the customers’ account. For bus bookings, customers can avail an accidental death cover of up to five lakh rupees and an emergency medical expenses cover up to one lakh rupees at a price of Rs 20 (inclusive of taxes).

DBS introduced digibank in 2016 and has acquired one million savings accounts since its launch. In addition to savings accounts, digibank provides unsecured loans and is the first to offer paperless onboarding for mutual fund investments from multiple fund houses. DBS also provides a compelling suite of services and wealth solutions through DBS Treasures. These include accelerated account opening services globally, an all-in-one digital banking and wealth management platform, remittance services and 40+ exclusive signature experiences and bespoke privileges to its customers. 

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/20/img_20102021_114750_800_x_800_pixel.jpg?itok=JarMFlg0
Phanimohan Kalagara named new CTO at Pine Labs

Mumbai: Merchant commerce platform Pine Labs on Wednesday announced the appointment of Phanimohan Kalagara as its new CTO. Kalagara is an MS in computer science from Utah State University and has over two decades of experience working with companies in the United States and India. He has extensive...

MAM Media and Advertising People
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/20/img_20102021_113202_800_x_800_pixel.jpg?itok=b2MOiPN5
Sidharth Rao to take direct charge of dentsu Webchutney from Jan 2022

Mumbai: Dentsu Webchutney on Wednesday announced that CEO Gautam Reghunath and COO PG Aditiya will be leaving their positions early next year to set up their own venture. With this change, the agency will now be back under the direct charge of dentsuMB Group CEO Sidharth Rao. Rao, founder of dentsu...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/20/spo.jpg?itok=wIzmes0X
Stand out and be heard this festive season, with Spotify

The upcoming festive season is one of the busiest times for any marketer and planner in India. It will be a festive season that will be drastically different from previous years and any marketing campaign will have to stand out to work. This will be even more difficult for marketers who want to...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/20/zxx.jpg?itok=kPlkt88T
Laqshya Media Group executes OOH campaign for Tanishq’s latest collection

As the country slowly gears up to fully ‘unlock’ post the second wave of the pandemic, outdoor advertising has also begun to see an uptick. Marketing communications group Laqshya Media Group is among the latest to execute a mega OOH campaign for Tanishq’s festive collection ‘Utsaah’ - The Festival...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/20/art-work.jpg?itok=VnabnXXs
Majority of ads are replete with gender stereotypes, shows new Asci study

Mumbai: Majority of the advertisements shown across media channels are replete with problematic and stereotypical depictions of gender, shows the latest study of over six hundred advertisements conducted by the Advertising Standards Council of India (Asci) in association with Futurebrands.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/20/ather.jpg?itok=-941zljF
Ather Energy rejoins Kerala Blasters FC as official partner for ISL

Mumbai: As the country gears up for the seventh season of the Indian Super League (ISL), homegrown electric scooter manufacturer Ather Energy has joined Kerala Blaster Football Club (KBFC) as the official partner of the team. This is the second consecutive year for the brand to be a part of the...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/19/ias.jpg?itok=-Y6dMrsP
Mobile campaigns in India deliver stronger results in H1’21: Report

Mobile campaigns in India posted lower brand risks than display, viewability on mobile environments increased in India, and ad fraud rates decreased in desktop and mobile web display.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/19/img_19102021_124234_800_x_800_pixel.jpg?itok=y2GQE1yE
Grapes Digital bags digital AOR & communications mandate for Suraasa

Mumbai: Digital-first marketing agency Grapes Digital has won digital AOR and communications (PR) mandate for edtech start-up Suraasa. It will service the account from its New Delhi office. As part of the win, the agency will be responsible for media buying and planning to achieve all the marketing...

MAM Media and Advertising Account
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/10/19/img_19102021_115035_800_x_800_pixel.jpg?itok=AD-dNJe4
Vedix ropes in Avika Gor for new digital campaign

Mumbai: Ayurvedic beauty brand Vedix has brought on board "Balika Vadhu" actor Avika Gor to launch a digital campaign for its haircare range.  The actor explains in the campaign film how her hectic schedule and long hours coupled with non-stop shooting schedules, ultimately impacted her hair growth...

MAM Media and Advertising People

Sign up for our Newsletter

subscribe for latest stories

* indicates required