MAM

Dailyhunt forges content partnership with Chennai Super Kings

CSK Originals went live on Dailyhunt on 19 September 2020

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/09/29/daily.jpg?itok=GDCd2Ghr

NEW DELHI: Dailyhunt, a local language content discovery platform for Bharat, today announced CSK Originals – an exclusive and exciting content partnership with IPL favorites’ Chennai Super Kings. This partnership manifests as an exclusive hub on the Dailyhunt platform, giving users access to original CSK content packed with team photos, vignettes and videos. CSK Originals went live on Dailyhunt on 19 September 2020 and will continue to entertain through a six-month duration until 30 March 2021.

Dailyhunt co-founder Umang Bedi said, “Sweet first victories deserve their attention and due. With spirits soaring high after their first game, we can’t think of a better way to salute Chennai Super Kings’ passion and never-say-die attitude – than bringing the best of cricket to the best in content.  This first-in-an-IPL opportunity is sure to be a fan favourite keeping users absolutely up to date and entertained.”

Read more news on Dailyhunt

Earlier this month, Dailyhunt also launched its made-in-India, short-video app. Josh, rich and diverse representation of India’s youth and the content that drives them, will allow short-video consumers and creators across Bharat to enjoy this collaboration too. The app (has) also launched a CSK contest on 28th September 2020 to keep the user josh running high and wide. Winners of this contest stand the chance to win authentic CSK merchandise worth INR 1 lakh.

CSK CEO KS Viswanathan said, “This exciting partnership with Dailyhunt will enable exclusive CSK content reach far and wide. Being a franchise that values its fan base, we want our supporters to be up to date about the team.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/tanuu.jpg?itok=DQUatuny
HomeLane elevates Tanuj Choudhry as co-founder and COO

NEW DELHI: Home interiors brand HomeLane has elevated Tanuj Choudhry to co-founder and chief operating officer. In his new role, Choudhry will be responsible for managing the brand’s overall business operations and driving long term growth strategy. The announcement was made by Srikanth Iyer, co-...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/bluew.jpg?itok=bgUrXWIe
Blue Dart ropes in Network Advertising as its creative & media partner

MUMBAI: Blue Dart has roped in Network Advertising as its creative and media partner to showcase the firm’s capability and edge across express logistics.   The agency has launched a series of adverts highlighting how the logistics provider has ensured non-stop service even in the midst of the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/anshuman.jpg?itok=gLaA393c
ANSHUMAN MISRA IS NEW PRESIDENT OF SHOWT

Showt Limited, the creators of Showt (“Shout”), the world’s instant global voting platform, having its global launch Q1 2021 in India, has announced that Anshuman Misra will become President of Showt Limited, starting today.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/dcmn.jpg?itok=3zGS7zHn
Rebel Foods awards Sweet Truth TV campaign to DCMN

NEW DELHI: DCMN India has won the mandate for Rebel Foods’ premium Western dessert brand Sweet Truth. The marketing campaign consists of a brandformance TV flight for the Indian market, which was launched on 15 October 2020.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/fair_lovely.jpg?itok=yNc5MzAh
Glow & Lovely: Will the makeover last?

NEW DELHI:  After facing severe backlash from every section of society, Hindustan Unilever rebranded its flagship brand ‘Fair & Lovely’ to ‘Glow & Lovely’. The company also renamed its male product line-up from ‘Fair & Handsome’ to ‘Glow & Handsome’. The decision to switch to a new...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/duroflex.jpg?itok=TjGoqAdW
Duroflex urges consumers to gift good sleep this Diwali

MUMBAI: Gifting during Diwali is a wonderful tradition of showing love, care, and appreciation.  This Diwali the festivities continue in spirit but the way to celebrate has changed inline with the new normal. Looking at this, during the festive season Duroflex wants to equip every Indian with...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/bata_india.jpg?itok=giHUWovQ
Bata India initiates #Kickout2020

NEW DELHI: The year 2020 has put a dampener on everyone’s spirit with most people having been confined to their homes for the major part of the year. However, to beat the pandemic blues and spread positivity, footwear major Bata India has launched its first big campaign of the year – #KickOut2020....

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/19/philips.jpg?itok=QoVSiRxn
Philips India sparks off Diwali festivities

MUMBAI: Philips, a leading player in the consumer electronics segment, has launched a campaign for the festive season titled Khushiyon ki Ladi.     Traditionally, the brand has been a key advertiser during this period because people love to upgrade their homes with electronic devices. A large...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/10/16/flipcart.jpg?itok=bCUDV814
Govt issues notices to Flipkart, Amazon for not displaying country of origin

The government has cracked the whip on e-commerce giants Amazon and Flipkart for not displaying mandatory declaration on products, including country of origin. According to a PTI report, the Ministry of Consumer Affairs has sent notices to the two e-tailers demanding explanations for non-compliance...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required