MAM

×

×

Blue Ocean IMC and GoQuest Digital studios announce strategic content partnership

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2019/08/22/goquest.jpg?itok=rZbuD3ia

MUMBAI: GoQuest Digital Studios, one of India’s leading original end to end content studio and Blue Ocean IMC, an impact communications agency, today announced the signing of strategic content partnership. The alliance is forged to create a complete Digital offering that is measurable and authentic for influencer activities for brands.  This unique task is achieved by using BluCron, an indigenous AI tool developed by the Digital Team at Blue Ocean IMC that crawls the world wide web to discover the right Influencers purely based on their content and not on hype.

Blue Ocean IMC believes in the power of content, be it traditional media or new age media. With a profound knowledge coupled with well-established relationships with influencers, the Digital Team at Blue Ocean IMC is in a position to offer measurable, engaging and enriching content for its partners and associates.

Speaking on this tie-up, Darshan Bhatt, Director, GoQuest Digital Studios, said, “At GQDS we operate from the belief that without the right content and distinction, a brand may just lose its voice and presence. In such an ecosystem, it is but natural for brands to scout for the right tool and the right platforms to make them visible and gain traction.

In our quest to deliver the best and add value to our clients, we are always on the lookout for right strategic partnerships that match our passion and drive. While many PR agencies offer exemplary solutions, there are very few agencies that can go beyond share of voice and digital impressions.  In Blue Ocean IMC, we found our right partner who not only adds immense value to our communications objective but to our business goals as well. We are thrilled with this association and look forward to path breaking innovative digital solutions for our client to build their brands that is not just path breaking but accountable as well”.

Rahat Beri, Founder, and MD, Blue Ocean IMC said, “Storytelling is an art and today, a brand wants to tell its story in the most unique and true-to-its root way. The ability to provide a perfect story is what the brands are looking for.

Blue Ocean IMC started with a vision to provide communication solutions that go beyond the realm of just PR and Digital visibility. We believe in value addition to our client in every step of our service, right from aligning our deliveries with their business objective to strategic counseling where required.

 When you claim to be different, you need to provide proven skills and counsel to back that claim. This partnership with GoQuest Digital Studios is a recognition to our belief and vision. With our focus on technology and with over a decade of working with creators (Influencers), we are able to provide that significant digital solution that is measurable and authentic.

Blue Ocean IMC inked as communications partners for GoQuest Media early this year and have now forged a business relationship that is bound to redefine agencies' work in the near future.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/disha.jpg?itok=9Tlec5cO
Aurelia rolls out its first ever TVC starring Disha Patani

MUMBAI: Aurelia announces the launch of its brand new TVC, starring Disha Patani. This launch marks Aurelia’s first TV advertising, in the past ten years. Conceptualized by Grey Worldwide, the television commercial embraces the different flavours of the festive season. Targeting women looking for...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/helo.jpg?itok=dfNrggMo
Helo embarks on latest content creator search with the third edition of its ‘Helo Superstar’ campaign

MUMBAI: Helo, India’s leading regional social media platform has launched the third season of ‘Helo Superstar’ campaign. Helo Superstar comes with a promise to discover high-quality original content creators from 10 different categories including entertainment, sports, food, education, to name a...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/scoop.jpg?itok=JZDIdJb0
ScoopWhoop Hindi in collaboration with Posterscope celebrates Hindi Diwas by launching The Millennial Varnmala

MUMBAI: Hindi is one of the most celebrated languages in the world. Apart from India, it is also spoken in Fiji, Mauritius, Nepal, South Africa and more, making it the second highest spoken language in the world. To celebrate Hindi Diwas, ScoopWhoop Hindi, one of India’s leading online platforms...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/del.jpg?itok=Yl6JL-uU
It ‘Can’t Get More Italian’ than Del Monte’s latest TVC campaign

MUMBAI: Del Monte, a leading brand known for its premium and high quality food products, is launching a new communication campaign focused on its range of gourmet Italian offerings – Olive oil, Dried Pasta & Pasta Sauces, Table Olives - with the tagline ‘Can’t Get More Italian’.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/hero.jpg?itok=SRqNypvy
L&K Saatchi & Saatchi launches Hero’s premium range platform with new brand campaign #TomorrowCantWait

MUMBAI: L&K Saatchi & Saatchi, which had launched the new Hero MotoCorp with the epic “Hum mein hai Hero” campaign in 2011 has created another milestone campaign for the highly anticipated portfolio of premium bikes and scooters with a new brand idea “Tomorrow Can’t Wait”.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/oppo.jpg?itok=39FyOa2t
OPPO ropes in famous youth icons - Ranbir Kapoor, Katrina Kaif and Badshah for its Reno Series Campaign

MUMBAI: Adding to its already rich creative spirit of Reno Series, OPPO India today announced leading Bollywood actor Ranbir Kapoor as the “Brand Icon” for its Reno series. OPPO India also roped in Katrina Kaif and Badshah as the ‘Brand Friends’ for its creatively designed Reno series.  With these...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/mom_0.jpg?itok=PDkQcDiC
Sebamed, a German brand, launches first ever integrated campaign in India to educate new age moms and To-Be-Moms

MUMBAI: Sebamed, a reputed German skin and hair care expert with a legacy of 50+ years, has announced plans to deepen its engagement in the evolving and growing baby care segment in India. The brand has launched its first ever campaign in India “pH 5.5 = perfectly Healthy skin”. The campaign aims...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/tanishq.jpg?itok=HbKCz93r
Tanishq launches ‘Aishani’ collection TVC this Durga pujo

MUMBAI: Tanishq, India’s most trusted jewellery brand has launched a new TVC film this Durga Pujo. The film celebrates the strength, spirit and zest of the modern and progressive Bengali women through all-women organised and supported community Pujo pandal.

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/16/shrenik.jpg?itok=Ick3i-Pp
Balaji Motion Pictures, White Rivers Media make bold strides in digital movie marketing

MUMBAI: In a film industry that averages over hundreds of movies every year, the bid to be in the audience’s consideration set has become increasingly competitive, hence disruptive movie marketing has become increasingly important.

MAM Media and Advertising Digital Agencies

Sign up for our Newsletter

subscribe for latest stories