Inorbit’s Pink Power just got bigger and better! Inorbit mall is proud to announce its collaboration with AND, for its ongoing Pink Power campaign, launched on March 8th. This initiative gives female entrepreneurs a platform to build their brands at Inorbit mall across India- Mumbai (Malad and Vashi), Bangalore, Hyderabad, and Vadodara. The most impressive business venture will receive free retail space at the mall for a period of 9 months.
Inorbit will also provide marketing support throughout the 9 month period which will help improve brand visibility. All winners will be able to participate in the various events at the mall. In addition to this, the winner gets a chance to attend a mentorship session by the founder of AND, celebrated designer Anita Dongre. In this session, the promising entrepreneurs will get insight and guidance on the direction of their business from the business magnate herself.
AND is a brand that believes in celebrating independent and strong women. It’s loved by the Indian woman for over 2 decades for its contemporary styles and silhouettes. With its #ANDiRISE initiative, AND celebrates the never give up spirit of women who fearlessly chase their dreams despite the challenges they face.
https://www.andindia.com/iRise/
Speaking about the association, Founder and Chief Creative officer, Anita Dongre says, “As an entrepreneur, I understand the challenges that new businesses face when looking for retail spaces. It has always been our mission and ideology at AND to empower and support women for their achievements. With Pink Power, I encourage every businesswoman to use this opportunity to help their brand flourish.”
“A lot of women have great business ideas but don’t have the resources or the platform to bring them to life. Pink Power is an effort to expose enthusiastic businesswomen to a shopping mall platform without having to incur rental costs for 9 months. We sincerely thank Anita Dongre for extending her support towards this initiative. Pink Power is grateful towards the superb mentorship opportunity that is being provided for the winner this year.” said Mr. Rajneesh Mahajan, CEO, Inorbit Malls.
All women entrepreneurs based across these cities are invited to submit their existing business plan - big or small - by logging on to www.inorbit.in/pinkpower. The online form gives women options to apply under categories such as apparel, accessories, footwear, bags, stationery (gift articles), handicrafts, home décor, and food & beverages. The last day of the registration is April 15, 2019.
Please find the below link for the campaign video for your perusal:
