Hrithik Roshan's HRX teams up with CureFit for workout routine

Hrithik Roshan's HRX teams up with CureFit for workout routine

Hritikh Roshan

MUMBAI: HRX - India's first homegrown active-wear brand has announced an equity partnership with CureFit, a healthcare startup to introduce HRX workouts and HRX athlete meal packs.

Bollywood actor Hritikh Roshan, founder of HRX has left no stone unturned to curate his signature workout for bringing like-minded people to becoming the best version of them. Roshan will be the global evangelist for CureFit promoting fit and healthy living.

In the same spirit, he recently welcomed other change makers like Tiger Shroff to the CureFit family, who following his mentor's footsteps, recently launched his workout routine.

The actor has always advocated following a routine for a healthy lifestyle and with that in mind, he has introduced the 'HRX Workout'. It draws inspiration from the regimen personally followed by Roshan which is designed by the actor and his personal fitness trainer Mustafa Ahmed.

HRX aims to revolutionise the fitness scenario in India, as a value-for-money, high-quality alternative to international brands with its lines of sportswear and fitness accessories.

The 'HRX Workout' is currently available at 36 fully functional Cult centers across Bengaluru, Gurugram, and Delhi, training more than 15,000 members.

With master trainers like Rishab Telang and Shwethambari Shetty, the aim is to provide a healthy lifestyle and motivate people to become the best version of themselves.