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Truecaller introduces ad tools for advertisers to engage with 320 mn people

Truecaller Ads has announced the launch of their new product range that aims to enable marketers to meet their objective needs across the funnel.

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Lifestyle rolls out new campaign ‘Glam up & Style up’ ahead of festive season

Lifestyle has announced its latest campaign "Glam up & Style up" with the aim of encouraging all fashion lovers to elevate their style with the brand’s new collection ahead of the festive celebrations.

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Mruci strengthens India leadership; appoints S Sinha & S Gupta as new members on the board

Media Research Users Council India (Mruci) held its 28th annual general meeting (AGM) on Tuesday via video conferencing. Mediabrands CEO – India Shashidhar Sinha and Jagran Prakashan director Shailesh Gupta will continue in their respective roles as chairman and vice chairman of Mruci. 

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Madison Media Alpha bags media mandate for Uncle Delivery

Mumbai: Uncle Delivery has appointed Madison Media Alpha, a unit of Madison World, as their official media agency on record. The account was won by Madison after a multi-agency pitch. As the media agency for the brand, the agency will strategize and manage all forms of media, including outdoor,...

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Wieden Kennedy onboards Shreekant Srinivasan as business head, Delhi

Mumbai: Continuing its rejuvenated India ambitions, W+K India has appointed Shreekant Srinivasan as head of business for the agency’s Delhi office. In his new role, he will lead the new business agenda as well as head the account management function for the office. In typical W+K fashion, he will...

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