MAM

Rock 'n' roll with Cartoon Network's 'Toon Yatra'

MUMBAI: Cartoon Network is all set to inject fun 'n' frolic into the lives of kids who go wild at Dexter's crazy antics in the laboratory and adore the loveable dog Scooby Doo. In order to celebrate the festive season, the channel has announced Toon Yatra. The second leg of the event takes place at the MMRDA Grounds Bandra East on 24 November from 4 pm.

Toon Yatra will be a four hour nonstop enter-toonment extravaganza complete with a masala mix of mega-toon stars, foot-tapping music, rip-raving dances, wacky games and mind-blowing prizes.



The Powerpuff Girls, Scooby-Doo, Dexter, Dee Dee, Johnny Bravo and Tom and Jerry will feature in the event. In addition to dances by Cartoon Network toon stars, Toon Yatra will include a variety of games and prizes for kids and parents. Cartoon Network’s disco divas and dudes will also be dancing their way through Kolkata (1 December) and New Delhi (8 December).

To promote Toon Yatra, the Network is launching an aggressive marketing blitz. This includes online mechanisms like viral emails, which will be sent to all members of Toon Headquarters, off-air campaign including press ads and mobile vans. Toon Yatra flyers and entry passes will also be distributed in schools in Mumbai city.

Kids in other cities need not feel left out as Toon Yatra also has an on-air contest running until 30 November 2002. All they need to do is write in to Cartoon Network or log onto www.cartoonnetworkindia.com and cast their votes for the grooviest toon dancer on Cartoon Network. Five grand prize-winners will win exclusive Powerpuff Girls guitars while 200 kids will win specially designed Toon Yatra T-shirts. Cartoon Network 2003 calendars are also up for grabs for 5000 kids.

As far as the Mumbai event is concerned, Toon Yatra passes will be available from 20 November onwards at Asiatic Super Store, Landmark Citi, Toys Kingdom, B. Desai Road; Bulls Eye, Recreation Club, Santa Cruz East; Citi Center, S V Road, Goregaon West and Akbarallys, Santa Cruz West. Kids can collect the passes between 9 am and 7 pm until 24 November.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/Manasvita_Subramaniam.jpg?itok=RytbFW4D
Why digital marketing needs a holistic approach

Digital marketing has taken over the traditional methods of interacting with consumers for brands and businesses in an overwhelming manner. This has led to a major shift in the marketing and advertising industry. The concept of digital marketing is not only new and intimidating but also rapidly...

MAM Media and Advertising Digital Agencies
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/14/vdo.jpg?itok=aLvAQqpe
Video hosting, ad distribution, monetisation solutions on one platform: VDO.AI

The world of video is constantly changing and evolving. Brands and platforms are looking for interactive solutions to monetise and distribute their content. The new platform of VDO.AI helps clients to target exactly these aspects from one point.

MAM Digital
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/12/Milton.jpg?itok=DJk2lcnm
Milton’s new Thermosteel ad campaign expresses the colours of millennial love

Mumbai, October 11, 2019: Milton, a trusted name in the houseware industry known for its innovative and functional range of products, has released a new TVC for its Thermosteel range of water bottles. The film brings to life the colourful range of Thermosteel bottles which is sure to catapult it as...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/yatish.jpg?itok=3rytcdor
Cloud Telephony service provider Knowlarity Communications to cross 100 crore revenue in the domestic market

MUMBAI: Cloud-based telephony services provider Knowlarity Communications expects to cross the INR 100 crores annual revenues mark in the domestic market by the end of this financial year. Knowlarity, Asia’s largest cloud telephony company, has been growing at a robust annual rate of 50%.  For...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/tanishq.jpg?itok=FjLeKF7f
Tanishq celebrates Riwaazon wali Diwali through Virasat collection TVC

MUMBAI: Tanishq, India’s trusted jewellery brand has launched a new TVC campaign marking one of the most anticipated festivals of the year, Diwali. For this auspicious occasion, Tanishq is launching its new festive collection- Virasat. The new TVC campaign brings alive the essence of age old...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/dentsu.jpg?itok=yf5xMRVO
Dentsu Webchutney is Spikes Asia India Agency of the Year 2019

MUMBAI: The Spikes Asia Festival of Creativity has announced Dentsu Webchutney, the creatively-led digital agency from the house of Dentsu Aegis Network (DAN), as the ‘Country Agency of the Year’ for 2019. The news comes soon after Dentsu Webchutney bagged 7 Bronze, 7 Silver, 5 Gold and a Grand...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/paypal.jpg?itok=hH9O7NAW
PayPal India launches ‘Ab Diwali 365 days wali’ consumer campaign

MUMBAI: PayPal India, today, launched its second marketing campaign themed – ‘Ab Diwali 365 days wali’.  The campaign is built on the core consumer insight that festivities and shopping doesn’t need to have a season. It aligns with PayPal’s focus on becoming an everyday part of a consumer’s life....

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/shaya.jpg?itok=HrTMQe6k
Silver jewellery brand Shaya celebrates 1st anniversary with digital campaign

MUMBAI: Since its inception, Shaya has tried to shun society’s expectation of being perfect all the time. Instead, the brand encourages everyone to embrace their quirks, uniqueness, and imperfections. On 24 September 2019, Shaya marked its 1 year of being- Not perfect, but One of a Kind. As homage...

MAM Media and Advertising Ad Campaigns
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/10/11/rainshine.jpg?itok=own-xN70
Rainshine Entertainment backed Culture Machine outlines aggressive future growth strategy

MUMBAI: Rainshine Entertainment, a leading entertainment company that creates diverse and iconic content for Indian and global audiences, announces the strategic expansion and restructuring of Culture Machine, a digital media company under its umbrella. Evolving and adapting itself to the new...

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories