MAM

Team Pumpkin bags digital mandate for Casio Electronic Musical Instruments India

The agency will handle the social media management for the brand.

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2023/02/08/pumpkin-casio.jpg?itok=F0ODUaGy

Mumbai: Team Pumpkin, a 360° digital marketing agency, has won the digital marketing mandate for Casio Electronic Musical Instruments India, the global pioneers for musical instruments. The mandate was won following a multi agency pitch. As per the mandate, the agency will handle the social media management for the brand. The Delhi office of Team Pumpkin’s office will service the account.

Casio Electronic Musical Instruments India business head Kota Obayashi said, “ As the frontrunners of electronic musical instruments in the Indian music industry since 1996, our objective has always been to strive towards sustaining our position as the industry leader and connecting with  consumers through strategic marketing efforts. We are elated to have Team Pumpkin onboard whose visions and ideals are aligned with our objectives. By associating with Team Pumpkin, we are optimistic about actualising our goals and aspirations for this category.”

Team Pumpkin chief business officer & co founder Swati Nathani said, “Casio is synonymous with excellence and innovation which is aligned with what our agency stands for. We are elated to have Casio Electronic Musical Instruments India onboard and would go above and beyond to achieve their goals and maintain their brand value for consumers in our journey together.”

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/liqvd-asia-vaibhav-ajmera.jpg?itok=Un2ha1ak
Liqvd Asia ropes in Vaibhav Ajmera as director – business and services for its South biz

Liqvd Asia has appointed Vaibhav Ajmera as director - business & services, and he will be heading the agency’s south India operations. Ajmera is a digital marketing enthusiast and brings with him a decade of experience in building brand persona on digital platforms.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/ram-subramanyeswar.jpg?itok=x4JFCZ3p
Ram Jayaraman of Meta joins Mullen Lintas as new CCO; Garima Khandelwal moves on

Mumbai: Mullen Lintas has made a significant move in its new mission to become a digital-first brand building company by appointing Ram Jayaraman of Meta as the new Chief Creative Officer (CCO). Jayaraman's appointment is effective immediately. This post was earlier held by Garima Khandelwal, who...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/forbes.jpg?itok=21sHnf46
Forbes India is back with the 12 edition of ‘Forbes India Leadership Awards 2023’

Mumbai: A business's prosperity and expansion are driven by a leader who consistently exhibits bravery and determination, particularly during challenging periods. Over the years, Forbes India has recognized the importance of such leadership, which serves as the foundation of any organisation. To...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/march.jpg?itok=Z9zxQnH8
FS Life's Mikoto introduces March - a fine silver jewellery brand

Mumbai: Mikoto, a sterling silver and a jewellery brand by FS Life, has completed an extensive rebranding effort as the brand enters its next phase of growth. At the core of this rebranding is its transition from semi-precious to fine silver jewellery with a new name, March.

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/audible.jpg?itok=oGE9hMwa
Audible introduces Dolby Atmos immersive listening experiences

Mumbai: Dolby Laboratories and Audible, has announced the launch of Dolby Atmos on Audible, a collection of immersive, cinematic listening experiences in pioneering spatial sound. The Dolby Atmos collection celebrates and expands the possibilities of audio storytelling by highlighting the...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/johnson.jpg?itok=4GkmXBNf
Johnson Controls aims for superior customer experience in partnership with Delhivery Ltd.

Mumbai: As the air conditioner industry in India gears up for strong pent-up demand in the upcoming summer season, Johnson Controls-Hitachi Air Conditioning, the manufacturer of India’s air-conditioner brand 'Hitachi Cooling and Heating' is betting big on volume sales and market share in the RAC...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/pv_sindhu.jpg?itok=dWxPArZ1
PV SINDHU plays Badminton with her animated avatar

Mumbai: PNB MetLife Life Insurance has unveiled its brand film ‘Chhoti Sindhu & Friends’ featuring PV Sindhu (one of the biggest brands in Indian sports) which focuses on Life Insurance Child Plan products. It is a clutter-breaking Live Action-Animation Film for PNB MetLife Life Insurance.

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2023/03/24/90.jpg?itok=oCpMu7a3
Director Pradeep Sarkar bids adieu to the world

Mumbai: Popular ad filmmaker and feature filmmaker, writer, director, & founder of Apocalypso Filmsworks, Pradeep Sarkar, has passed away. He is known for directing hit films like Parineeta, Laga Chunari Mein Daag, Mardaani and Helicopter Eela. People from the ad industry and Bollywood are...

MAM Marketing MAM