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MUMBAI: After acquiring a majority stake in India’s Six Degrees PR and Alphabet Consulting in September last year, WPP’s Cohn & Wolfe has made its second recent acquisition. The agency has now acquired a majority stake in Brazil's public relations agency Grupo Maquina. Maquina Cohn &...
MUMBAI: WPP has lent its backing to Courtside Ventures - an investment fund, which will help finance technology and media start-ups with a focus on sports. The fund will invest $35 million to support innovative technology disrupters across sports and media that have the potential for broader...
MUMBAI: WPP’s wholly owned company Grey Group has acquired a majority stake in Vinyl I-Co. Ltd., a creative digital agency based in Seoul, South Korea. Established in 2000, Vinyl-I has evolved from a web/UX design agency to an award-winning full service digital advertising agency which...
MUMBAI: Madison Media Plus has appointed Anita Bose as chief operating officer. Bose will be responsible for driving the agency’s Delhi office. Madison Media and OOH group CEO Vikram Sakhuja said, “Today, business cycles have shortened, brand plans are more fluid, and the media environment is in...
MUMBAI: WPP’s brand activation agency Geometry Global has acquired Cacto Arte e Ideas S.A. De C.V, a digital customer relationship management company based in Mexico.
