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Modi 2.0: The year gone by for I&B ministry

The ruling Bharatiya Janta Party (BJP) recently completed one year in its second term in office at a time when the world reels under the novel SarsCoV2 crises. Through this year, the government has taken several key decisions and measures which have kept the ministry of information and broadcasting...

Regulators I&B Ministry
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Story of product, digital marketing and tech to ensure customer retention: Voot’s Akash Banerji

This is not only the time to focus on what the business is gaining but also giving the best experience to existing consumers, Viacom18 AVoD business head Akash Banerji believes. While he notes that there has been an obvious upsurge in engagement.

iWorld Over The Top Services
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VOOT Studio collaborates with Indian Cancer Society on World No Tobacco Day

MUMBAI: On this World No Tobacco Day, India’s premium video on demand platform VOOT has partnered with Indian Cancer Society on its World No Tobacco Day 2020. The campaign endeavors to raise awareness about the health hazards of smoking and tobacco usage. Executed by VOOT Studio, the short and high...

iWorld Over The Top Services
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Voot partners with upGrad, expands content play to edutainment

MUMBAI: Leading streaming platform Voot has tied up with the largest online higher education company upGrad. This opens a doorway for consumers and working professionals to seamlessly access the best of entertainment and education videos, all under one roof.

iWorld Over The Top Services
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SonyLIV 2.0 embarks on a journey with brand new identity, original premium content

One of the early movers in the Indian over-the-top (OTT) ecosystem set out on its quest to reimagine the business in the latter part of 2019. Starting with a rejig in leadership last year, SonyLIV has now brought one of the most noticeable changes to its look: content strategy.

iWorld Over The Top Services

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