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2020: The tipping point for the Indian OTT ecosystem

The Covid2019 pandemic has walloped many industry verticals this year but digital-first categories including over-the-top (OTT) or streaming video services have actually been given a leg up.

Specials Year Enders
MPL ropes in HockeyCurve for creative automation

NEW DELHI: Martech start-up HockeyCurve Technology Labs has won the account of Mobile Premier League (MPL), the fantasy gaming platform with more than 60 million users. During the engagement, HockeyCurve will provide end-to-end dynamic creative implementation to deliver high performance digital...

MAM Marketing MAM
This Children's Day #UnmutetheKids, says Voot Kids

In the last eight months, on account of the Covid2019 pandemic, kids have been home bound. Summertime fun, then back to school, spending time with friends, indulging in outdoor play, coming back home full of stories – everything has come to an abrupt halt.

MAM Marketing MAM
Bigg Boss 14 clocks 1.5 billion viewing minutes on Voot in opening week

KOLKATA: India’s favourite and biggest reality show Bigg Boss has opened to power-packed entertainment and unlimited drama. The national phenomenon, after the stupendous success of the last season on Voot, has once again unleashed its power and brought in fans garnering a stupendous 1.5 billion...

iWorld Over The Top Services
RIL posts strong Q2 earnings, media biz betters performance

KOLKATA: Reliance Industries Ltd (RIL) reported strong Q2 earnings on Friday. The telecom and retail business has driven the growth and the media business also bettered its performance. “We delivered strong overall operational and financial performance compared to the previous quarter with recovery...

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