Mumbai: Sony Entertainment Television (Set) is launching a new show that aims to bring forth to its viewers the various facets of a progressive Indian woman.

Titled ?Chhanchhan?, the show will air every Monday to Thursday at 9 pm, starting 25 March.

Produced by Optimystix Entertainment, ?Chhanchhan? is replacing Shri Adhikari Brothers? Hongey Juda Na Hum which will go off-air after six months of airing.

?Chhanchhan? is the story of a girl named Chhanchhan (played by Sanaya Irani) who is by profession a dog trainer. She is an independent young woman, modern in her thought who stands up for what is right and raises her voice against all that is wrong.

Set in Ahmedabad, the show explores how the lead character Chhanchhan applies her intelligence, plays her cards well and sets a dysfunctional family that she marries into, back on track.

Set chief creative director Vivek Bahl said, "Chhanchhan is a powerful story of self-reliance, determination and family values told in a simplistic, real and light-hearted manner. The show captures every emotion of a young very fun loving who has been brought up with modern and ethnic values and she loves to practice them in her day to day life in her own way."

Talking about the performance of other shows on Set, Bahl said, "We have taken a curve with Anaamika. Amita Ka Amit didn?t start well but its picking up now and it?s too early to talk about Khoobsurat, which has just launched at 7.30 slot which is a very tough one. We are optimistic that the audience will accept Chhanchhan into their lives just the way they have embraced all the other Sony Entertainment Television characters before."

Optimystix producer Vipul Shah said, "We have had a long and fruitful relationship with Set, working on some landmark shows together. Chhanchhan is a young feisty woman of substance, who is modern in her outlook towards life yet deeply connected and rooted to her core values. She is very much the Indian woman of today and we hope that our viewers will love every bit of her character and welcome her into their homes."

The cast of the show includes Supriya Pathak, Sanaya Irani, Anang Desai, Arvind Vaidya, Shraman Jain and Arshima Thapar.

Mumbai: Multi Screen Media?s family entertainment channel Sab TV is launching a new show titled ?Golmaal Hai Bhai Sab Golmaal Hai? on 13 August.

The show will air Monday to Friday at 8 pm. It will be competing with the genre leader Balika Vadhu (Colors), Iss Pyar ko Kya Nam Du (Star Plus), Rab Se Sona Ishq (Zee TV) and Byaah Hamari Bahu Ka (Sony Entertainment Television).

Produced by Optimystix, the channel attempts to show the marriage of romance with comedy.

Sab TV EVP and business head Anooj Kapoor said, "It?s a perfectly packaged family entertainer with the ethos of SAB TV, of humour, family values and a lot of entertainment. Its got familiar faces and our story line is simple and effective. The concept of a rom-com is mostly limited to films; we have tried to bring it instead to your TV sets."

Optimystix producer Vipul.D. Shah added, "We have always tried to do something new and fun. This show of ours aims to provide wholesome entertainment for the entire family. It?s a love story that only gets funnier with every episode. It has great production quality and some very fine actors and of course, a very charming story. I have a feeling the show will definitely strike a chord with its audience."