Vikram Sakhuja

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Madison’s HiveMinds wins Domino’s Digital Media AOR

Madison Media and Hiveminds, the digital specialist agency of Madison World have won the digital media mandate for Domino’s in a multi-agency pitch.

MAM Media and Advertising Account
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Rural India accounts for 50% of active internet users: IRS data

Media Research Users Council (MRUC) chairman Ashish Bhasin, also the CEO of Dentsu Aegis Network Greater South and chairman and CEO of India, has continuously been mentioning that India is probably the only country where each media is growing—be it TV, or print, or digital.

iWorld Social Media
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IRS Q1 2019 data: print continues to expand; total number of readers touches 42 crore

MRUC today released its IRS Q1 2019 data. The Q1 2019 Report is a Moving Annual Total, combining Q2+Q3+Q4 data of IRS 2017 and Q1 fieldwork of IRS 2019, which began in December 2018 and successfully completed in Q1 2019. The reporting sample size for this release is 3.24 lakh households.

MAM Marketing Brands
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Amol Dighe named Madison Media Ultra CEO, Madison Media Group head of investments

Madison Media has announced the appointment of Amol Dighe as Madison Media Ultra chief executive officer and head investments, based in Mumbai. Dighe will look after the agency’s Madison Media Ultra unit which handles the prestigious Godrej and Marico accounts. In addition, Dighe will be head of...

MAM Media and Advertising People
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Content, data & tech now key expressions in digital: Madison's Vikram Sakhuja

Last week witnessed the conclusion of yet another edition of the resplendent Goafest. If marquee industry summits are an accurate benchmark for trends, then 2019 Goafest will be remembered for its distinct digital imprint. Not just in terms of what drove conversations but the stellar award-winning...

MAM Media and Advertising People

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