Vaishali Sharma


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Sony Sab set to challenge gender stereotypes with its latest campaign - ‘Sapno ka koi gender nahi hota’

Sony Sab has been successfully bringing to the fore unique values-driven, positive and progressive content that not only entertains but also inspire audiences. Taking this ideology forward, Sony Sab has unveiled a new campaign around the thought, ‘Sapno ka koi gender nahi hota’ for its upcoming...

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Need to be nimble, proactive and innovative with our strategies: Sony MAX 2's Vaishali Sharma

A few years ago, Sony Pictures Networks India decided that it was necessary to split its vast repertoire of movies. This led to the birth of Sony Max 2 which shows movies from the 1950s to the year 2000 that are meaningful or nostalgia-evoking.

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Sony MAX competes with the GEC genre for advertisers: Vaishali Sharma

MUMBAI: Indians are obsessed with their stars and connect on an emotional level to the stories playing out on screens. Catering to this population of cine-lovers is Sony MAX that has been feeding this madness for the last 20 years through its vast content library, offering the best Hindi movies.

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Sony MAX kicks off celebrations for landmark 20 years of entertaining movie lovers

Sony MAX, India’s leading premiere Hindi movie channel from Sony Pictures Networks India (SPN), has created a benchmark by becoming the only channel across genres, to sustain a long-standing leadership stint for 148 weeks in a row.

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Sony Sab launches AIB-hosted activation ‘Finding Funny’

Sony Sab is launching a new and unique program ‘Finding Funny’ which aims to spread happiness and to find hidden talent. 

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