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Digital is now second important source of brand awareness after TV: Axis My India survey

Mumbai: In a reflection of the changing media consumption habit and the surge both in digital consumption & advertising, 38 per cent of consumers shared that they have majorly seen ads on digital platforms in the latest Consumer Sentiment Index (CSI) survey by Axis My India. In terms of brand...

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Chicken Soup for the Soul Entertainment acquires Locomotive Global

Mumbai: Chicken Soup for the Soul Entertainment which operates streaming advertising-supported video-on-demand (AVOD) networks has acquired a majority stake in Locomotive Global Inc. The homegrown production company is currently producing and developing some original productions including an...

iWorld Over The Top Services
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ShortsTV is now on Amazon Prime Video channels in India

ShortsTV- 24x7 linear and OTT channel dedicated to short-form content has announced a partnership with Amazon to launch ShortsTV on Amazon Prime Video channels in India.

iWorld Over The Top Services
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Times Now & ET Now launched on Australian streaming service Flash

Mumbai: Strengthening its foothold in Australia, Times Network has launched two of its news channels Times Now and ET Now on Australian streaming service Flash, in partnership with Foxtel Group.

Television TV Channels News Broadcasting
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OnePlus partners with Croma for its OnePlus TV Category

Mumbai: Global technology brand OnePlus has announced a retail partnership with Croma for its range of OnePlus smart TVs which are now available for purchase across select Croma stores and on croma.com. The extended partnership with Croma will enable OnePlus to further expand its offline reach and...

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