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D:CODE 2022 by The Advertising Club: Industry experts to share insights on rapid transformation of digital industry

Mumbai: The pandemic era which we passed through has seen an interesting shift in consumer behaviour towards small businesses and homegrown brands. This has fueled the need and importance of digital marketing as a platform to connect and reach out to more consumers. Owing to this accelerated...

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Landing pages are bonafide methods of marketing: MK Anand

The landing page is the first channel where the TV viewer lands when anyone turns on the set-top box, which has become a bone of contention in the news broadcast industry. On one side, there are its critics who have criticized its influence on news ratings that are a currency for negotiating with...

Television TV Channels Viewership
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Mirror Now will now pursue local issues from a national prism: Nikunj Garg

Mumbai: Times Network’s news channel Mirror Now recently revamped its branding and unveiled a new visual identity and content format. The channel has also overhauled its programming and content strategy, introducing five new primetime shows, that includes its flagship show- 'The Urban Debate'....

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Mirror Now unveils new visual identity and content formats

News channel Mirror Now has refreshed its visual identity and introduced a new programming lineup with five primetime shows. The channel will have anchors Heena Gambhir, Tamanna Inamdar, Afrida Rahman Ali, Griha Atul, and Archana Solanki on its new shows.

Television TV Channels Viewership
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Goafest 2022: Times Network comes on board as presenting sponsor

Times Network has come on board as presenting sponsor for the fifteenth edition of Goafest, announced the Goafest 2022 Organising Committee on Friday.

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