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Khaby Lame and Dream11 come together for a fun video

Mumbai: International social media sensation Khaby Lame joined hands with fantasy sports platform Dream11, marking his first-ever association with an Indian brand. The Senegalese-born Tik Toker created a short video skit with Indian content-creator, Viraj Ghelani, wherein his trademark style, Lame...

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Facebook’s billion-dollar push to woo content creators

As its rival TikTok continues to rise up the charts, the social media giant Facebook has announced that it is all set to invest over $1 billion to reward creators for creating content on Facebook and Instagram by the end of 2022.

iWorld Social Media
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TikTok & Universal Music Group ink global licensing deal

KOLKATA: Universal Music Group (UMG) and TikTok have entered into a global alliance that will further deepen the standing agreement that allows users of the short-form video app to use songs from the record label’s catalogue. The new deal will deliver equitable compensation for recording artists...

iWorld Over The Top Services
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Triller announces Tik Tok’s Raj Mishra as head of operations - India

NEW DELHI: US-based photo and video sharing app Triller has announced the appointment of former TikTok executive Raj Mishra as country manager and head of operations for India. Over the past 13 years, Raj has built a strong track record of driving significant growth in globally complex business...

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TikTok ban forces influencers to shift to homegrown short-form video apps

On Monday, thousands had a career in making videos and overnight they are jobless, adding to the existing recession in the country. TikTok was not just a source of entertainment for many but also a way to earn their daily bread and butter.

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