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Religious most benefitted genre in Chrome DM week 28

With a growth of 2.05 per cent as compared to last week (27), the religious genre marked the highest opportunity to see (OTS) among all categories in week 28 of Chrome Data Analytics & Media.

MAM Media and Advertising People
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Tata Sons appoints Pradipta Bagchi as the new group CCO

MUMBAI: Tata Sons has announced the appointment of Pradipta Bagchi as the group chief communications officer with the effect from 12, September 2017. Bagchi will report to Tata Sons executive chairman N. Chandrasekaran. A professional with over 25 years of experience in business, media and...

MAM Media and Advertising People
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Mullen Lintas wins creative mandate for Vistara

a joint venture between Tata Sons and Singapore Airlines (SIA) – has appointed Mullen Lintas to manage its communication mandate, after conducting a multi-agency pitch. Mullen Lintas was hired for its understanding of the brand aspiration, sharp articulation of the brand’s positioning combined with...

MAM Media and Advertising Account
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Tata Sky to make equity infusion of Rs 5 bn every year over medium term

MUMBAI: Direct-to-home (DTH) television service provider Tata Sky has planned equity infusion of over Rs 5 billion every year over the medium term to meet its capital expenditure and for serving its debt.

Technology Software Applications
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Shemaroo in partnership with Croma

MUMBAI: Home video major Shemaroo has tied up with Infiniti Retail which is a subsidiary of Tata Sons to retail DVDs and VCDs at Croma. This is Infinity's electronics mega-store in the Mumbai suburb of Juhu.

MAM Marketing MAM

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