Tata Motors

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Tata Motors invites netizens to name its new hatchback

MUMBAI: A couple of months after announcing its next new product and rolling out extensive marketing campaigns, it is indeed a risk to rebrand the product itself right before the launch -- a risk Tata Motors is willing to take. Yes, India’s largest automaker Tata Motors has decided to do away with...

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Colors' 'Khatron Ke Khiladi 7' to air from 30 Jan; show-based mobile game launched

MUMBAI: Even as the buzz over the finale of Bigg Boss season 9 is yet to die down, Colors is all set to unleash onto viewers its other popular reality show format - Khatron Ke Khiladi – Kabhi Peeda Kabhi Keeda from 30 January.   The seventh season of the show, which will be hosted by actor Arjun...

Television TV Channels GECs
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Tata Motors bets big on experiential marketing; rolls out ZICA '7 Senses'

MUMBAI: Tata Motors has unveiled a unique immersive marketing campaign titled ‘7 Senses’ for it’d recently launched ZICA. 7 Senses is designed to give a complete experience of the car, making all the senses work together to create an emotion that is greater than the sum of its parts. The campaign...

MAM Media and Advertising Ad Campaigns
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Madison OOH wins Tata Motors outdoor AOR

MUMBAI: Madison OOH ended 2015 on a high note by winning the Tata Motors’ outdoor AOR for its passenger vehicle business. The agency’s specialist unit Platinum Outdoor won the business in a multi-agency pitch.  

MAM Media and Advertising Account
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Tata Motors looks to score on football’s popularity with Messi

MUMBAI: Football fanatics in the country were overjoyed to hear the words “Namaste India” from their idol and one of the biggest names from the world of soccer Lionel Messi, as he made his maiden campaign address to the nation. After ruling over the hearts of millions of soccer fans across the...

MAM Media and Advertising Sponsorship

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