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dentsumcgarrybowen India elevates Indrajeet Mookherjee to managing partner

MUMBAI: dentsumcgarrybowen (dentsuMB), the integrated agency from the house of dentsu India, has promoted Indrajeet Mookherjee to the role of managing partner. Mookherjee will now lead the agency nationally and will report into dentsuMB Group CEO Sidharth Rao, the agency said in a statement. ...

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Urban Company ropes in Taproot Dentsu for new campaign

MUMBAI: Home services marketplace, Urban Company, has roped in Taproot Dentsu, the creative agency from the house of dentsu India, for its latest campaign. The campaign includes two films and has been created for the salon-at-home services specifically targeted at women. The films, directed by...

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Taproot Dentsu announces key leadership changes

Mumbai: Taproot Dentsu, the creative agency from the house of dentsu India, has announced key leadership changes on Monday as it gears up to get future-ready. The twelve-year-long journey of the agency and its distinctive culture has built a line-up of new leaders who are now ready to take on the...

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Taproot Dentsu bags Lenovo’s creative mandate

Mumbai: Taproot Dentsu, the creative agency from the house of dentsu India, was awarded the creative mandate for the forthcoming campaign of the leading tech giant, Lenovo. The agency won the mandate following a multi-agency pitch and will now service the account from its Mumbai office. The...

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Facebook rolls out the third TVC in its ‘More Together’ campaign

KOLKATA: As part of the latest phase of its marketing campaign - ‘More Together’, Facebook has launched a brand new TVC today. The latest ad film features Tony and Kaju – Tony’s canine companion who has recently entered his life to keep him company. Tony is soon aghast as Kaju’s antics get out of...

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