TAM Media Research


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TAM adex data shows Samsung was top telecom advertiser

Recently released TAM Media Research AdEx data reveals that Samsung India Electronics was the top advertiser in the telecom products category on print, radio, and digital platforms for the period between January 2018 and September 2018.

MAM Marketing Brands
BJP leads ad-insertions for August-November 2018

The general elections of 2019 are just around the corner and for the past few months a feirce political battle is ensuing in some of the major Indian states including Madhya Pradesh, Telangana, and Rajasthan.

MAM Marketing Brands
TAM clarifies on weekly/monthly ratings rollout

MUMBAI: One stakeholder to be quite delighted with the fact that advertisers, broadcasters and agencies have sorted out their differences on TV ratings is undoubtedly TAM Media Research which has been at the centre of the entire controversy.

MAM Marketing MAM
Recapping 2012

The year 2012 was an action-packed one for the television broadcasting industry.

Specials Year Enders
Star Plus bounces back, Zee TV in 2nd position

MUMBAI: Star Plus bounced back to the top position among Hindi general entertainment channels (GECs) in the penultimate week of 2012.

MAM Marketing MAM

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