Srija Chatterjee

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Advertisers desire better opportunities to use animated characters in ads

Advertisers are looking at broadcasters to create more Indian animated characters that they can leverage to market their products amongst kids to get better engagement. This was the topic of the panel discussing “Building on 200 eyeballs” at the recently concluded AnimationXpress.com’s Kids,...

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Publicis India strengthens creative leadership team in New Delhi

MUMBAI: In a major boost to the creative function in New Delhi, Publicis India has announced the appointment of two seasoned creatives to drive the mandate for the Northern region. Joining the enthusiastic fold in New Delhi are Vikash Chemjong and Basabjit ‘Tito’ Majumdar, who have been appointed...

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Publicis Capital bags the creative mandate of ZEE5 India

Carrying on with its winning momentum, Publicis Capital has bagged the creative mandate of ZEE5 India, India’s fastest growing OTT platform. The agency will manage the creative duties for the leading OTT brand across their AVOD, SVOD, Regional SVOD and Trade (B2B) verticals.

iWorld Over The Top Services
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Publicis relocates to swanky new office in Mumbai

In a move that will enable the agency to become the crucial hub for its much-acclaimed Power of One capabilities, Publicis India, the full-service ad agency from Publicis Groupe has announced its relocation to a swanky new office in Mumbai’s iconic commercial landmark in Parel (East).

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Saatchi & Saatchi Focus rechristened to Publicis Health & Publicis Business

Building on the Publicis Groupe philosophy of Power of One, with customers at the centre of everything they do, Saatchi & Saatchi Focus, an award-winning; specialist knowledge-based communication agency has officially been rechristened to Publicis Health & Publicis Business.

MAM Media and Advertising Digital Agencies

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