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Cross hairs communications bags social media mandate for Bentley India

Crosshairs Communication, a Delhi based PR and Social Media agency has won Bentley India social media mandate in a multi-agency pitch.

MAM Marketing MAM
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Shemaroo Entertainment launches its new brand campaign “Success ka Formula”

Shemaroo Entertainment Limited, the leading Indian content provider and one of the pioneers of content ownership, aggregation and distribution launches its new brand campaign “Success ka Formula”.

Television TV Channels Music and Youth
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MIB proposes to strengthen govt-citizen interface

Months after a country-wide uproar and nudges from the judiciary forced the Indian government to shutter a Big Brother-type initiative involving tracking of Indians’ digital footprints, Ministry of Information and Broadcasting is taking another shot to “understand citizen views expressed publicly...

Regulators I&B Ministry
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Learning the importance of video marketing today

“Is it viral yet?” More often than not, this is what you will hear from marketers and agencies soon after they make a brand campaign or a video live on social media. The virality of a video is the new scale of measurement for most advertisers now, and rightly so! When a video goes viral, it can...

MAM Marketing Above The Line
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Colors Kannada continues market rule in BARC week 30

Star continues to rule the south regions – Malayalam and Telugu with channels Asianet and Star Maa, while ZEEL’s regional channels Zee Bangla and Zee Marathi continue to rule their respective languages of Bengali and Marathi after BARC released its ratings for week 30.

iWorld Telecom

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